"transfer" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “transfer” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “gym”, “float”, “amazon shopping”, “sbi banking”, “sekarang”, “june's journey”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “transfer” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword transfer from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
etransfer 75 24 249 123
we transfer 68 20 250+ 135
transfermarkt 66 36 249 192
google transfer 64 44 247 211
wetransfer 63 50 250+ 217

The search volume of the core keyword transfer in Google App Store reached 48, its difficulty level reached 68, and the number of apps related to it reached 250+, among them, there are 112 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Content Transfer transfers 63 35
2
AT&T Mobile Transfer at&t mobile transfer 33 26
3
Smart Transfer: File Sharing App transferred 51 17
4
Transfer transferencias bancarias 26 16
5
Samsung Smart Switch Mobile swhits 63 58
6
Direct Transfer Contacts/Files transferencia 34 20
7
Copy My Data data, 51 8
8
Photo Transfer App photo share 22 22
9
X-Transfer - Share/Backup Files/Contacts/SMS/Calls transfer share 11 8
10
Mobile Content Transfer Wizard wizard 41 59

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
apple 82 68 250+ 64
etransfer 75 24 249 123
telekram 73 21 250+ 129
appel watch 72 17 250+ 148
appel store 70 55 248 236

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Apple Music apple store 66 48
2
Move to iOS appel store 70 55
3
AirPlayMirror airplaymirror ≤5 30
4
TV (Apple) Remote Control tv apple remote 31 30
5
Remote for Apple TV apple tv remote 42 27
6
Beats beats 53 42
7
Memoji Apple Stickers for Android WhatsApp meemoji 34 15
8
Sync for iCloud Contacts ickoud 51 30
9
Apple TV apple tv plu 45 22
10
Green Apple Message apple chat 20 21

These five keywords: “apple”, “etransfer”, “telekram”, “appel watch”, “appel store”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Apple Music”, “Move to iOS”, “AirPlayMirror”, “TV (Apple) Remote Control”, “Remote for Apple TV”, “Beats”, “Memoji Apple Stickers for Android WhatsApp”, “Sync for iCloud Contacts”, “Apple TV”, “Green Apple Message”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “transfer”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “transfer