"new york city" App Store Keywords Research Case | ASOTools

1.Preparing Research App Store Keywords

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “new york city” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “spiders games”, “haarp”, “village for minecraft”, “pro builds”, “meteorologia”, “robin hood”.

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance：

Question Keywords	User Keywords	The action Keywords	Function Keywords	The location Keywords
Question keywords describe why users search for applications.	User Keywords represent the role your target audience plays when using the application.	The action keyword specifies how to handle your application and use it.	Function keywords are basic functions of an application.	The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “new york city” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword new york city from the ASOTools, as follows:

Top 5 Keywords	Search Volume	KD	Search results	Head apps
new york city jobs	31	8	250+	97
new york city 311	23	30	250+	97
new york city maps	21	5	250+	87
true crime new york city	19	7	250+	108
new york city subway	19	5	250+	78

The search volume of the core keyword new york city in Google App Store reached 39, its difficulty level reached 32, and the number of apps related to it reached 250+, among them, there are 51 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		NEW YORK City Guide, Offline Maps, Tickets & Tours	new york new york	36	2
2		New York City Wallpapers	نیویورک سیتی	≤5	3
3		New York City Night & Day Free	new york new york	36	2
4		New York City Wallpaper HD	jogo de minha vida em nova york	≤5	12
5		New York City Wallpapers	cool new york	≤5	7
6		New York Subway – Official MTA map of NYC	nyc subway	31	10
7		Grand Action Simulator - New York Car Gang	acetone	46	30
8		New York City Gang Crime Thug	mc crime stories new york city	≤5	8
9		Big City Craft - New York Citybuilder	new york city craft n explore	≤5	30
10		New York City	fixitapp new york	≤5	30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords	Search Volume	KD	Search results	Head apps
traset	100	29	250+	186
almart	88	42	249	203
ealmart	88	38	249	191
walmate	88	31	250+	162
wallmart	88	31	249	165

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.

Top 10 apps related to the App Store keywords:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		Transit: Bus & Subway Times	tranportation	53	42
2		MyTransit NYC Subway, MTA Bus, LIRR & Metro North	staten island railroad	6	15
3		NextBus	next bus	37	11
4		OneBusAway	one bus away	13	12
5		myStop® Mobile	sunline	18	37
6		Whiz • Live Subway & Bus Times	whiz	25	39
7		NJ TRANSIT Mobile App	newjersey	53	2
8		Metro Transit	metro transit	32	5
9		Rocketman – Bus & Train Times	rocketman	30	32
10		TransLoc Rider	rider app	13	10

These five keywords: “traset”, “almart”, “ealmart”, “walmate”, “wallmart”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Transit: Bus & Subway Times”, “MyTransit NYC Subway, MTA Bus, LIRR & Metro North”, “NextBus”, “OneBusAway”, “myStop® Mobile”, “Whiz • Live Subway & Bus Times”, “NJ TRANSIT Mobile App”, “Metro Transit”, “Rocketman – Bus & Train Times”, “TransLoc Rider”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “new york city”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

ASO Tools