"wedding anniversary" App Store Keywords Research Case | ASOTools
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"wedding anniversary" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “wedding anniversary” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “gliding”, “razón”, “يلا شووت”, “aristegui noticias”, “angelic”, “dialect”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “wedding anniversary” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword wedding anniversary from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
wedding anniversary wishes 48 2 250+ 21
wedding anniversary message 28 2 250+ 24
wedding anniversary images 21 2 250+ 33
25th wedding anniversary wishes 18 1 250+ 23
45th wedding anniversary 14 2 250+ 26

The search volume of the core keyword wedding anniversary in Google App Store reached 39, its difficulty level reached 10, and the number of apps related to it reached 250+, among them, there are 19 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Wedding Anniversary Messages, Wishes & Images happy anniversary 51 10
2
Make Wedding Anniversary Photo Frames Couple Wish wedding wishes photo cards ≤5 30
3
Wedding Anniversary Photo Frame wedding square photo frame ≤5 30
4
Wedding Anniversary Photo Frame 26th wedding anniversary 6 8
5
Happy Wedding Anniversary Images wedding anniversary images 21 2
6
Wedding Anniversary Greeting Cards anniversary greeting card 6 2
7
Wedding Anniversary Video maker anniversary video maker with song for husband 2020 ≤5 7
8
Marriage Anniversary Wishes happy marriage anniversary 29 30
9
Anniversary GIF animated anniversary ≤5 30
10
Wedding Anniversary Messages wedding anniversary message malayalam ≤5 1

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
danganronpa 53 28 250+ 181
happy anniversary 51 10 250+ 25
anniversaries 51 7 250+ 45
marriag 50 47 250+ 77
day 48 75 250+ 107

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Danganronpa: Trigger Happy Havoc Anniversary Editi danganronpa v3 33 30
2
Danganronpa 2: Goodbye Despair Anniversary Edition dangonronpa 45 23
3
Danganronpa Soundboard despairing 41 48
4
Monokuma Amino for Danganronpa nagito komaeda 43 35
5
Danganronpa Trilogy Gift Guide dangonronpa v3 33 30
6
OST Danganronpa - Soundboard, BGM, Ringtones danganropa 2 34 30
7
Crazy Math Teacher Danganronpa : RIP Mod Education baldi crazy math teacher ≤5 30
8
Monokuma Danganronpa Stickers For WhatsApp danganronpa v3 stickers for whatsapp ≤5 3
9
Color by Numbers - Anime & Manga komaeda ≤5 30
10
Danganronpa Wallpaper HD danganronpa wallpaper 24 6

These five keywords: “danganronpa”, “happy anniversary”, “anniversaries”, “marriag”, “day”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Danganronpa: Trigger Happy Havoc Anniversary Editi”, “Danganronpa 2: Goodbye Despair Anniversary Edition”, “Danganronpa Soundboard”, “Monokuma Amino for Danganronpa”, “Danganronpa Trilogy Gift Guide”, “OST Danganronpa - Soundboard, BGM, Ringtones”, “Crazy Math Teacher Danganronpa : RIP Mod Education”, “Monokuma Danganronpa Stickers For WhatsApp”, “Color by Numbers - Anime & Manga”, “Danganronpa Wallpaper HD”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “wedding anniversary”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “wedding anniversary