"water color" App Store Keywords Research Case | ASOTools
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"water color" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “water color” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “archaeology”, “mp4 converter to mp3”, “tesco”, “hair styles”, “scribble.io”, “pfister”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “water color” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword water color from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
water color pencil 17 13 250+ 112
water color logo 9 7 250+ 98
water color photo ≤5 7 250+ 107
water color pencil lite ≤5 11 250+ 136
unfreeze angry birds draw color water ≤5 11 250+ 137

The search volume of the core keyword water color in Google App Store reached 45, its difficulty level reached 13, and the number of apps related to it reached 250+, among them, there are 53 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Watercolor Effects & Filter(QniPaint Watercolor) acuarela 46 15
2
Water Sort Puzzle water 54 77
3
Watercolor Effect- Watercolor Photo & Photo Paint watercolours painting 46 8
4
Hello Water Color hello watercolor ≤5 13
5
Water Color Pencil Lite water color pencil 17 13
6
Liquid Sort - Water Color Puzzle liquid 44 47
7
How to paint watercolor. Watercolor course pintar aquarela 9 9
8
Watercolor Painting Wallpaper aquarela wallpaper ≤5 6
9
Art Watercolor Paintings Ideas water coloring painting ideas ≤5 3
10
Simple Watercolor Art walaxypic watercolor galaxy ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
camtoon 72 29 250+ 172
fbac 68 59 250+ 237
photoshop 66 49 250+ 141
stuffers 63 63 250+ 245
elisabeth shue 63 62 250+ 248

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
MomentCam Cartoons & Stickers characature 29 38
2
camart - cartoon photo animadas fotos 28 25
3
Cartoon Photo PRO cartoon camera pro ≤5 12
4
Tooncam - cartoon, pencil sketch pic tooncamera 8 18
5
Cartoon Pictures - Cartoon Photo Editor cartooning pictures 41 16
6
comica - comics and cartoon maker pixton 45 23
7
Cartoon Camera Photo Editor كاميرا كرتونيه ≤5 30
8
Cartoon Photo Editor gambar kartun 45 14
9
OPixels - photo editor of comic art & face aging oplex 23 30
10
Avatoon - Avatar Creator, Emoji Maker & Cartoon Me avatar 61 78

These five keywords: “camtoon”, “fbac”, “photoshop”, “stuffers”, “elisabeth shue”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “MomentCam Cartoons & Stickers”, “camart - cartoon photo”, “Cartoon Photo PRO”, “Tooncam - cartoon, pencil sketch pic”, “Cartoon Pictures - Cartoon Photo Editor”, “comica - comics and cartoon maker”, “Cartoon Camera Photo Editor”, “Cartoon Photo Editor”, “OPixels - photo editor of comic art & face aging”, “Avatoon - Avatar Creator, Emoji Maker & Cartoon Me”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “water color”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “water color