"toledo news" App Store Keywords Research Case | ASOTools
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"toledo news" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “toledo news” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “free jigsaw puzzles”, “background photo changer”, “7 habits of highly effective people”, “exceed”, “ch”, “fortune”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “toledo news” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword toledo news from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
toledo news now 6 4 250+ 190
13 abc news toledo ≤5 30 250+ 222
13 abc news toledo ohio ≤5 24 250+ 231
toledo blade news slide ≤5 23 250+ 228
channel 13 toledo news and weather app ≤5 10 250+ 140

The search volume of the core keyword toledo news in Google App Store reached 33, its difficulty level reached 9, and the number of apps related to it reached 250+, among them, there are 215 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
WTOL 11: Toledo's News Leader wtol 11 news 16 7
2
13abc WTVG Toledo, OH 13 abc news 22 9
3
Toledo Local News toledo 32 39
4
WTOL First Alert Weather channel 11 weather 10 4
5
13abc First Warning Weather 13abc weather 12 4
6
Fox News: Breaking News, Live Video & News Alerts fox news 76 15
7
NBC News: Breaking News, US News & Live Video 24th news 65 21
8
NBC 24 nbc 24 ≤5 30
9
Toledo News toledo news app ≤5 30
10
13 Action News chanel 13 25 8

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
weathering 100 59 250+ 229
new 87 100 250+ 204
mnews 87 30 250+ 205
newsi 87 28 250+ 208
bbcnews 87 24 250+ 169

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Weathering with You wallpaper weathering with you 50 23
2
The Weathering Magazine the weathering magazine app ≤5 30
3
Weathering With You Anime Wallpaper weathering with you 50 23
4
Weather वेअथेर 43 22
5
Weather Home - Live Radar Alerts & Widget advisories 33 38
6
weather rawalpindi weather 45 22
7
Live Weather Forecast - Accurate weather & Radar liveweather 38 14
8
Weather weathered 100 28
9
Weather forecast climas 100 33
10
Real-time weather forecasts real time weather ≤5 13

These five keywords: “weathering”, “new”, “mnews”, “newsi”, “bbcnews”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Weathering with You wallpaper”, “The Weathering Magazine”, “Weathering With You Anime Wallpaper”, “Weather”, “Weather Home - Live Radar Alerts & Widget”, “weather”, “Live Weather Forecast - Accurate weather & Radar”, “Weather”, “Weather forecast”, “Real-time weather forecasts”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “toledo news”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “toledo news