"stack" App Store Keywords Research Case | ASOTools
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"stack" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “stack” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “usain bolt”, “gpay”, “pedometer”, “conveyor belt”, “otome game”, “toluna”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “stack” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword stack from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
bluestacks 66 38 250+ 195
bluestack 46 37 249 198
stacks 40 13 249 53
stackoverflow 39 34 250+ 191
stacked 39 6 249 34

The search volume of the core keyword stack in Google App Store reached 46, its difficulty level reached 66, and the number of apps related to it reached 249, among them, there are 34 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Stack staxk 45 18
2
Stack Ball - Blast through platforms ball 50 83
3
Stack Jump doggi jump 16 38
4
Stack Colors! space colors 26 19
5
Stack Run people stack run ≤5 19
6
Drop Stack Ball - Fall Helix Blast Crash 3D b a l l ball 51 19
7
Hoop Stack hopes 33 33
8
Flip Jump Stack! jump games 23 21
9
Tower Stack colors kick-Collect cubes tower run collect the colors ≤5 14
10
Stack Blocks 3D stack blocks 20 10

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
cub 65 63 249 126
ball gates 65 26 250+ 121
stuffers 63 60 250+ 241
hoodoes 60 60 249 244
skipping games 58 13 250+ 92

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Cub cub foods 39 15
2
CUB MOBILE BANKING PLUS (All in One App) cub mobile banking plus ≤5 23
3
Cub Connect cub cadet 27 44
4
Real Cheetah Cub Simulator real cheetah cub simulator ≤5 5
5
Cube Surfer! stuffers 63 60
6
Citizens Union Bank CUBmobile cub mobile banking plus ≤5 23
7
CUB CORP MOBILE BANKING cub mobile banking plus ≤5 23
8
Call Recorder - Cube ACR cube acr 25 16
9
Chain Cube: 2048 3D merge game cube 49 70
10
Cub Cadet XR 2.0 cub cadet xr2 ≤5 30

These five keywords: “cub”, “ball gates”, “stuffers”, “hoodoes”, “skipping games”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Cub”, “CUB MOBILE BANKING PLUS (All in One App)”, “Cub Connect”, “Real Cheetah Cub Simulator”, “Cube Surfer!”, “Citizens Union Bank CUBmobile”, “CUB CORP MOBILE BANKING”, “Call Recorder - Cube ACR”, “Chain Cube: 2048 3D merge game”, “Cub Cadet XR 2.0”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “stack”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “stack