"talking parents" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “talking parents” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “língua”, “search images”, “graffiti”, “pokemon tcg online”, “occasion”, “festool”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “talking parents” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword talking parents from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
talking points for parents 15 12 250+ 104
talking parents app 7 12 250+ 124
talking parents mobile app free ≤5 15 249 175
talking parents free ≤5 12 249 157
talking parents mobile app ≤5 12 249 153

The search volume of the core keyword talking parents in Google App Store reached 37, its difficulty level reached 19, and the number of apps related to it reached 250+, among them, there are 133 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
TalkingParents talkingparents 28 30
2
OurFamilyWizard Co-Parenting App our family wizard 35 43
3
PARENTS | TalkingPoints talking points 38 26
4
AppClose - co-parenting app co-parent 26 13
5
coParenter - The #1 coParenting App coparenting 22 21
6
Talking Pierre the Parrot parrots 55 11
7
Truece - The app for today's co-parent lelo divorce and custody ≤5 30
8
Talking Parrot Couple Free talking parrots 26 14
9
SmartCoparent: Ultimate Co-Parenting Solution talkingparents.com premium ≤5 30
10
WeParent weparent ≤5 18

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ficebook 100 33 250+ 171
fecebok 100 29 250+ 157
whatsapp website 100 17 250+ 122
fobuk 100 30 249 244
g o o g l e 100 30 248 213

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Facebook faceb 100 79
2
Facebook Lite fcboook lit 73 60
3
Messenger Kids – The Messaging App for Kids messenger kids 50 22
4
Lite for Facebook lite تحميل فيس لايت الحديث ≤5 20
5
Facebook Gaming gaking 55 49
6
Facebook Local local 43 66
7
Free video downloader for facebook-fb video saver free video downloader for facebook 21 9
8
Все социальные сети All Social cоциальные сети 12 23
9
Facebook Viewpoints viewpoint 36 35
10
4 in 1-Social media العاب مربوطه بالفيس بوك ≤5 27

These five keywords: “ficebook”, “fecebok”, “whatsapp website”, “fobuk”, “g o o g l e”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Facebook”, “Facebook Lite”, “Messenger Kids – The Messaging App for Kids”, “Lite for Facebook lite”, “Facebook Gaming”, “Facebook Local”, “Free video downloader for facebook-fb video saver”, “Все социальные сети All Social”, “Facebook Viewpoints”, “4 in 1-Social media”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “talking parents”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “talking parents