"saraswati" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “saraswati” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “nou”, “volta”, “mi account”, “dub”, “guitarhero”, “wallpaper anime live”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “saraswati” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword saraswati from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
saraswati mantra 23 11 250+ 65
dayanand saraswati 18 33 250+ 192
dayananda saraswati 14 31 249 197
saraswati aarti 12 3 247 25
saraswati mata ki aarti 9 30 249 11

The search volume of the core keyword saraswati in Google App Store reached 39, its difficulty level reached 52, and the number of apps related to it reached 250+, among them, there are 3 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Saraswati Mantra Audio & Lyrics mata saraswati mantra app ≤5 30
2
Maa Saraswati Mantra saraswati mantra 23 11
3
Saraswati Chalisa saraswati chalisa hindi book ≤5 15
4
Saraswati Mantra saraswati mata ka mantra ≤5 1
5
Saraswati Aarti saraswati aarti 12 3
6
Saraswati Songs saraswati songs in telugu ≤5 5
7
Saraswati Mata HD Wallpapers saraswati wallpaper 7 3
8
Saraswati Mata HD Wallpapers maa saraswati wallpaper hd ≤5 30
9
Saraswati Mata HD Wallpapers सरस्वती मां का फोटो ≤5 7
10
Maa Saraswati msps haridwar ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
saraswathi 39 17 250+ 47
ebl 23 38 249 216
saraswati mantra 23 11 250+ 65
saregama carvaan 22 26 250+ 173
chandi path 19 3 250+ 27

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Saraswathi Sthotram - Tamil saraswathi songs in tamil ≤5 1
2
Saraswathi Anthathi abirami anthathi in tamil lyrics ≤5 30
3
Saraswathi Sloka - Tamil saraswathi songs in tamil ≤5 1
4
Saraswathi Sahasranamam saraswati sahasranama ≤5 30
5
Saraswati Songs saraswati songs in telugu ≤5 5
6
Saraswathi Sloka - Telugu saraswati mantra in telugu ≤5 30
7
Saraswathi Songs saraswati songs in telugu ≤5 5
8
Saraswathi Songs saraswathi songs ≤5 30
9
SARASWATHI VIDYALAYA TRIVANDRUM saraswathi vidyalaya school app ≤5 7
10
Saraswathi Pooja and Mantra astroved/pillaicenter ≤5 20

These five keywords: “saraswathi”, “ebl”, “saraswati mantra”, “saregama carvaan”, “chandi path”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Saraswathi Sthotram - Tamil”, “Saraswathi Anthathi”, “Saraswathi Sloka - Tamil”, “Saraswathi Sahasranamam”, “Saraswati Songs”, “Saraswathi Sloka - Telugu”, “Saraswathi Songs”, “Saraswathi Songs”, “SARASWATHI VIDYALAYA TRIVANDRUM”, “Saraswathi Pooja and Mantra”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “saraswati”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “saraswati