"nou" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “nou” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “bauhaus”, “chrome brow”, “burner”, “workaway”, “bone”, “verbos irregulares ingles”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “nou” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword nou from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
hunout 63 53 249 221
google hanouts 60 40 248 191
tva nouvelle 58 50 250+ 240
pronoun 58 10 250+ 40
nouns 55 14 250+ 37

The search volume of the core keyword nou in Google App Store reached 34, its difficulty level reached 50, and the number of apps related to it reached 250+, among them, there are 235 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
UNO!™ uno 59 63
2
NOU E-Learning nalanda open university app ≤5 30
3
NOU - Ultimate Material Icon Pack nalanda open university app ≤5 30
4
Taxi-Nou taxi ibagué 6 29
5
NOU Web nalanda open university app ≤5 30
6
Camp Nou Wallpaper camp nou 41 27
7
YouNow: Live Stream Video Chat - Go Live! younow 41 34
8
Pou po 63 72
9
TextNow: Free Texting & Calling App text now 68 29
10
Cut the Rope 2 vert 29 20

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
eather 100 96 250+ 216
faceb 100 79 250+ 240
giamail 100 74 250+ 247
weatheroo 100 73 250+ 248
dweather 100 70 250+ 247

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google Earth google warth 75 29
2
Weather by WeatherBug: Live Radar Map & Forecast wearthe 100 31
3
AccuWeather: Live weather radar & local forecast weatheroo 100 73
4
WEATHER NOW mateo 36 35
5
WEATHER NOW PREMIUM forecast, rain radar & widgets weather now forecast u0026 widget ≤5 11
6
3D EARTH - accurate weather forecast & rain radar living earth 19 7
7
Earth & Moon in HD Gyro 3D Parallax Live Wallpaper movement of the earth 18 16
8
Weather weathered 100 28
9
Earth 3D globe terrestre 29 10
10
3D Sense Clock & Weather lucid weather clock ≤5 30

These five keywords: “eather”, “faceb”, “giamail”, “weatheroo”, “dweather”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google Earth”, “Weather by WeatherBug: Live Radar Map & Forecast”, “AccuWeather: Live weather radar & local forecast”, “WEATHER NOW”, “WEATHER NOW PREMIUM forecast, rain radar & widgets”, “3D EARTH - accurate weather forecast & rain radar”, “Earth & Moon in HD Gyro 3D Parallax Live Wallpaper”, “Weather”, “Earth 3D”, “3D Sense Clock & Weather”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “nou”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “nou