"free vpns" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “free vpns” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “tiktok logo”, “shoes”, “bed bath and beyond”, “desenhar”, “resin evil”, “bolt”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance:
Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “free vpns” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword free vpns from the ASOTools, as follows:
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
vpns free | 55 | 26 | 250+ | 158 |
best vpns free | 36 | 20 | 250+ | 145 |
free vpns for netflix | 26 | 15 | 250+ | 145 |
vpns free internet | ≤5 | 13 | 250+ | 165 |
all vpns free | ≤5 | 8 | 250+ | 135 |
The search volume of the core keyword free vpns in Google App Store reached 55, its difficulty level reached 28, and the number of apps related to it reached 250+, among them, there are 171 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 | VPNvio - Free VPN Proxy & Best Secure VPN Free VPN | actvpn | ≤5 | 6 | |
2 |
|
BigMama - Free VPN | 500mb vpn | ≤5 | 10 |
3 |
|
GFast VPN:FAST VPN FREE VPN & PROTECTED VPN | ⅴpn | ≤5 | 9 |
4 |
|
USA VPN - Free VPN & Unlimited Secured VPN | usa vpn - free vpn u0026 unlimited secure vpn | ≤5 | 7 |
5 |
|
Turbo VPN- Free VPN Proxy Server & Secure Service | vpn | 65 | 100 |
6 |
|
Free Unlimated Vpn Proxy | free internet app in pakistan vpn | ≤5 | 7 |
7 |
|
South Africa VPN - Free VPN Proxy | free internet vpn south africa | ≤5 | 10 |
8 |
|
Free VPN Whale Unlimited Secure Hotspot VPN Proxy | whalevpn | ≤5 | 10 |
9 |
|
Galaxy VPN - Free VPN Unlimited time & traffic | 银河 | 9 | 18 |
10 |
|
Speed VPN Pro-Fast, Secure, Free Unlimited Proxy | vpn pro secure 2020 | ≤5 | 8 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
ewvpn | 80 | 68 | 249 | 248 |
proxies | 73 | 17 | 250+ | 117 |
proxy free | 73 | 30 | 248 | 118 |
exp | 68 | 65 | 250+ | 117 |
expres | 68 | 62 | 249 | 131 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 |
|
NordVPN: Best VPN Fast, Secure & Unlimited | nordvpn | 58 | 33 |
2 |
|
ExpressVPN - #1 Trusted VPN - Secure Private Fast | expressvpn | 55 | 29 |
3 |
|
SoundCloud - Play Music, Audio & New Songs | spundcloud | 75 | 49 |
4 |
|
Google Drive | google drivs | 85 | 42 |
5 |
|
Norton Secure VPN – Security & Privacy WiFi Proxy | norton vpn | 26 | 25 |
6 |
|
Spotify: Listen to new music, podcasts, and songs | espoty fay | 82 | 60 |
7 |
|
Fast VPN & Proxy – Kaspersky Secure Connection | kaspersky vpn | 16 | 40 |
8 |
|
FaceApp — Face Editor & Beauty Makeover | adaee | 63 | 64 |
9 |
|
Adobe Lightroom - Photo Editor & Pro Camera | lightroom | 59 | 45 |
10 |
|
Hungry Shark Evolution | shark | 57 | 71 |
These five keywords: “ewvpn”, “proxies”, “proxy free”, “exp”, “expres”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “NordVPN: Best VPN Fast, Secure & Unlimited”, “ExpressVPN - #1 Trusted VPN - Secure Private Fast”, “SoundCloud - Play Music, Audio & New Songs”, “Google Drive”, “Norton Secure VPN – Security & Privacy WiFi Proxy”, “Spotify: Listen to new music, podcasts, and songs”, “Fast VPN & Proxy – Kaspersky Secure Connection”, “FaceApp — Face Editor & Beauty Makeover”, “Adobe Lightroom - Photo Editor & Pro Camera”, “Hungry Shark Evolution”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “free vpns”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: