"san" App Store Keywords Research Case | ASOTools
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"san" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “san” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “brawl”, “sphinx”, “prank”, “prime reading”, “aet”, “adobe connect”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “san” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword san from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
masangar 78 27 249 164
méssanger 78 23 250+ 149
p.m.kisan 78 30 62 3
msessanger 78 30 248 227
pm kisan 78 30 248 89

The search volume of the core keyword san in Google App Store reached 46, its difficulty level reached 64, and the number of apps related to it reached 249, among them, there are 50 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Grand Theft Auto: San Andreas gta 62 30
2
Snapchat snapchat 83 47
3
SAN san andrea mobile ≤5 30
4
San Andreas Crime City Gangster 3D san andres game 21 17
5
San Andreas Crime Fighter City address game ≤5 21
6
KSWB - FOX 5 San Diego fox5 san diego weather ≤5 30
7
ABC 10 News San Diego news 10 san diego 18 31
8
City Gangs: San Andreas gang city ≤5 7
9
San Andreas: Real Gangsters 3D san andreas crime world 3d ≤5 30
10
San Francisco 49ers 49ers 55 36

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
snapchat 83 47 250+ 82
cotsco 80 43 250+ 221
snap tobee 80 30 247 165
costco 74 43 250+ 209
sam s clubs 73 37 249 185

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Snapchat s 72 90
2
Friends for Snapchat - Find Friends snapchat streaks 30 35
3
LMK: Anonymous Polls for Snapchat apps for snapchat 31 14
4
RPLY: Anonymous Messages for Snapchat anonymous messages 18 11
5
Friends for Snapchat - AddNow snap score 28 28
6
Filter for Snapchat filters for snapchat 30 17
7
Add friends on Snapchat , KIK & Instagram sfriend 66 39
8
18+ Snapchat Friends - Find adult friends for Snap snapchat nudes 34 30
9
Bitmoji bitmoji 62 34
10
Hoop hoop 49 59

These five keywords: “snapchat”, “cotsco”, “snap tobee”, “costco”, “sam s clubs”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Snapchat”, “Friends for Snapchat - Find Friends”, “LMK: Anonymous Polls for Snapchat”, “RPLY: Anonymous Messages for Snapchat”, “Friends for Snapchat - AddNow”, “Filter for Snapchat”, “Add friends on Snapchat , KIK & Instagram”, “18+ Snapchat Friends - Find adult friends for Snap”, “Bitmoji”, “Hoop”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “san”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “san