"dollhouses" App Store Keywords Research Case | ASOTools
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"dollhouses" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “dollhouses” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “looting”, “speedometer”, “depressing”, “muscles”, “gold star”, “bidder”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “dollhouses” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword dollhouses from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
dollhouses games 9 9 250+ 116
dollhouses school ≤5 5 250+ 73
decorating dollhouses ≤5 6 250+ 83
dollhouses video ≤5 4 250+ 69
dollhouses game ≤5 30 250+ 114

The search volume of the core keyword dollhouses in Google App Store reached 48, its difficulty level reached 12, and the number of apps related to it reached 250+, among them, there are 101 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Dollhouse Craft 2: Girls Design & Decoration doll house 42 34
2
Gabbys Dollhouse gabby 24 29
3
How To Make Dollhouse Furniture diy paper doll house ≤5 3
4
My Town: Home Dollhouse: Kids Play Life house game mt 46 55
5
Ice Princess Doll House Games dolls house games 12 11
6
Dollhouse Decorating Games doll house design game ≤5 10
7
Fairy Tale Princess Dollhouse princess dollhouse 9 8
8
Dollhouse Design Ideas dollhouse design ≤5 9
9
iDollhouse Game for Kids idollhouse ≤5 22
10
Frozen Dollhouse Design,Ice Dollhouse for girls forosen 31 45

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
minner craft 78 26 250+ 175
barbi 65 42 250+ 209
barbie 62 38 250+ 205
apartmant 61 32 250+ 169
apartment apartment 61 11 250+ 64

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Minecraft minecraft 80 95
2
Exploration: World Craft miner Online العاب online مع الاصدقاء minecraft ≤5 26
3
Craftopia craftopia 50 30
4
Mini craft 2 - Crafting & Building maycraft 2 29 27
5
Girls Car Craft GO Parking Awesome Games For Girls pure girls 6 17
6
My Horse Racing: Girls Craft block craft horses ≤5 16
7
Theme Park Craft: Build & Ride minecraft roller coaster 12 14
8
Exploration Craft 3D exploring 37 42
9
WorldCraft: 3D Build & Craft miand craft 78 23
10
Super Miner : Grow Miner super miners ≤5 14

These five keywords: “minner craft”, “barbi”, “barbie”, “apartmant”, “apartment apartment”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Minecraft”, “Exploration: World Craft miner Online”, “Craftopia”, “Mini craft 2 - Crafting & Building”, “Girls Car Craft GO Parking Awesome Games For Girls”, “My Horse Racing: Girls Craft”, “Theme Park Craft: Build & Ride”, “Exploration Craft 3D”, “WorldCraft: 3D Build & Craft”, “Super Miner : Grow Miner”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “dollhouses”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “dollhouses