"knits" App Store Keywords Research Case | ASOTools
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"knits" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “knits” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “att uverse”, “shadows”, “nanometer”, “conferences”, “columnas”, “numerals”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “knits” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword knits from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
knitscene magazine ≤5 30 249 236
knitsy magazine ≤5 30 249 233
knitsthatfit sweaters premium ≤5 30 248 179
knitsthatfit sweaters ≤5 30 248 162
knits fight ≤5 20 250+ 219

The search volume of the core keyword knits in Google App Store reached 43, its difficulty level reached 1, and the number of apps related to it reached 250+, among them, there are 8 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Row Counter - Knitting and Crocheting lines count knit 33 41
2
Knitting Genius - Free Patterns to learn Knitting knitting patterns free 24 30
3
Knitting Stitches knitting 38 29
4
Knitting and Crochet Buddy yarnie ≤5 30
5
Knitrino - Knitting App, Patterns & Tutorials knitrino ≤5 13
6
knit tink | Row Counter knit counter lite ≤5 30
7
Crochet and Knitting tools : row counter and more! bergere de france 34 30
8
Easy Knitty Counter | Crochet and Knit Row Counter knitty 7 17
9
Knitting & Crochet Buddy 2 (Row Counter & More) knitting needles 18 3
10
The Knitter Magazine - Creative Knitting Patterns creative knitting ≤5 3

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ubisoft 55 44 249 200
loom 51 39 248 157
looms 51 38 249 171
diys 51 1 250+ 33
makes 50 53 250+ 232

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Ubisoft Connect u-play 58 59
2
Tom Clancy's Elite Squad - Military RPG tom clancy's the division 43 48
3
Mighty Quest For Epic Loot RPG looting 41 14
4
Might and Magic – Battle RPG 2020 might 38 41
5
South Park: Phone Destroyer™ - Battle Card Game south lark 60 41
6
Trials Frontier microdermabrasion 41 56
7
Rayman Adventures platfomer 46 7
8
Hungry Dragon hungry dragon 27 21
9
Assassin's Creed Identity assassin's creed 55 26
10
Valiant Hearts The Great War corazones valientes 33 40

These five keywords: “ubisoft”, “loom”, “looms”, “diys”, “makes”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Ubisoft Connect”, “Tom Clancy's Elite Squad - Military RPG”, “Mighty Quest For Epic Loot RPG”, “Might and Magic – Battle RPG 2020”, “South Park: Phone Destroyer™ - Battle Card Game”, “Trials Frontier”, “Rayman Adventures”, “Hungry Dragon”, “Assassin's Creed Identity”, “Valiant Hearts The Great War”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “knits”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “knits