"conferences" App Store Keywords Research Case | ASOTools
×

"conferences" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “conferences” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “babyname”, “hot wheels”, “buzzfeed quizzes”, “shard”, “roadhouse”, “wait”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “conferences” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword conferences from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
norwex conferences 15 41 250+ 248
ted conferences 9 22 249 176
irmi conferences ≤5 32 250+ 245
gsca conferences ≤5 32 250+ 239
asca conferences ≤5 31 249 243

The search volume of the core keyword conferences in Google App Store reached 46, its difficulty level reached 49, and the number of apps related to it reached 250+, among them, there are 13 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Whova - Event & Conference App whova 33 49
2
Conferences elsevier journal app ≤5 14
3
Free Conference Call fcc 41 41
4
AAPC Conferences aapc conferences ≤5 30
5
IAEA Conferences and Meetings iaea 31 43
6
Conference Now that conference ≤5 30
7
Conferences - By CC conference compass ≤5 10
8
EY Conferences ey conferences ≤5 27
9
Magna Publications Conferences edtech conferences ≤5 30
10
EventPilot Conference App eventpilot conference app ≤5 4

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
geratis 63 53 249 240
meets 61 30 250+ 198
goodgle meet 56 49 249 225
diolar 55 45 250+ 200
jitsimeet 55 34 248 181

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Free phone calls, free texting SMS on free number harpier 50 60
2
Free Dating App & Flirt Chat - Match with Singles dating apps for free 43 17
3
Karaoke - Sing Karaoke, Unlimited Songs kareokee 65 24
4
Gratis gratis 48 64
5
TalkU Free Calls +Free Texting +International Call talku 21 21
6
Poker Offline - Free Texas Holdem Poker Games free offline poker ≤5 8
7
Heroes of Order & Chaos hoc 28 30
8
Free WiFi Internet Finder نت بلاش ≤5 24
9
Free Music & Videos - Music Player for YouTube yutube free download 80 30
10
FREE FF - Diamantes Gratis regalos 41 21

These five keywords: “geratis”, “meets”, “goodgle meet”, “diolar”, “jitsimeet”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Free phone calls, free texting SMS on free number”, “Free Dating App & Flirt Chat - Match with Singles”, “Karaoke - Sing Karaoke, Unlimited Songs”, “Gratis”, “TalkU Free Calls +Free Texting +International Call”, “Poker Offline - Free Texas Holdem Poker Games”, “Heroes of Order & Chaos”, “Free WiFi Internet Finder”, “Free Music & Videos - Music Player for YouTube”, “FREE FF - Diamantes Gratis”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “conferences”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “conferences