"shadows" App Store Keywords Research Case | ASOTools
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"shadows" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “shadows” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “criminal minds”, “lloyd”, “messeng”, “james rodriguez”, “y.u”, “desi”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “shadows” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword shadows from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
shadows fight 2 43 28 250+ 159
what we do in the shadows 36 30 250+ 177
shadowsocks 36 28 250+ 154
shadows fight 3 33 25 250+ 154
shadows fighting 33 17 250+ 131

The search volume of the core keyword shadows in Google App Store reached 50, its difficulty level reached 24, and the number of apps related to it reached 250+, among them, there are 104 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Zero Shadow Day zero shadow day app ≤5 26
2
Battle of Legend: Shadow Fight battle of legend ≤5 18
3
Stick Super Z : Warrior Shadow free roam dragon ball z games ≤5 30
4
Hand Shadow Art Ideas hands shadow puppet ≤5 30
5
Shadow of fire shodow 36 25
6
How to form a hand shadow hand shadow guide ≤5 30
7
Guide Shadow Of Colossus New 2020 shadow of the colossus ps4 21 43
8
Shadow VPN Free Secure Unblock Proxy shadow x pro ≤5 30
9
Shadow Wallpaper blind shadow sun ≤5 30
10
Hand Shadow Puppets hands shadow puppets ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
black 68 77 250+ 98
valarant 68 41 250+ 207
raiding 66 48 250+ 214
0.00 66 46 250+ 243
0.00$ 66 45 250+ 241

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
black oscuros 33 12
2
BLK - Meet Black singles nearby! blackwhole 50 25
3
Black Wallpaper, AMOLED, Dark Background: Darkify dark background 39 12
4
Black Desert Mobile black desert 46 41
5
Black Screen - A Simple Black Screen App blackout screen 56 18
6
Pitch Black Wallpaper wallpaper black 63 5
7
Infinity Black Ops - New Action Games 2020 Offline black ips 4 36 23
8
Black Wallpapers - 4K Dark & AMOLED Backgrounds hd black wallpapers 43 7
9
Black Survival black flagged 22 37
10
Black Dating: Black Singles Meet & Dating App black males 16 5

These five keywords: “black”, “valarant”, “raiding”, “0.00”, “0.00$”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “black”, “BLK - Meet Black singles nearby!”, “Black Wallpaper, AMOLED, Dark Background: Darkify”, “Black Desert Mobile”, “Black Screen - A Simple Black Screen App”, “Pitch Black Wallpaper”, “Infinity Black Ops - New Action Games 2020 Offline”, “Black Wallpapers - 4K Dark & AMOLED Backgrounds”, “Black Survival”, “Black Dating: Black Singles Meet & Dating App”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “shadows”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “shadows