"healthy recipes food" App Store Keywords Research Case | ASOTools
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"healthy recipes food" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “healthy recipes food” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “air bnb”, “hookup apps”, “crazy taxi”, “klara”, “ipass”, “compras”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “healthy recipes food” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword healthy recipes food from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
healthy food recipes 32 7 250+ 74
slow cooker recipes: food recipes, healthy cooking ≤5 1 250+ 55
healthy food vegan recipes ≤5 1 250+ 53
healthy recipes: comfort food makeovers ≤5 30 250+ 113
healthy food recipes uk ≤5 30 250+ 94

The search volume of the core keyword healthy recipes food in Google App Store reached 39, its difficulty level reached 3, and the number of apps related to it reached 250+, among them, there are 69 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Healthy Recipes healthy food 41 18
2
FitMenCook - Healthy Recipes fit men cook 23 11
3
SuperFood - Healthy Recipes superfood 38 16
4
Mealime - Meal Planner, Recipes & Grocery List meal 38 55
5
Healthy Food Recipes Free healthy food hub ≤5 30
6
Weight Loss Recipes weight loss food 24 8
7
Healthy Recipes здоровая еда ≤5 4
8
Tasty recipies 55 7
9
Healthy food recipes healthy eats ≤5 3
10
Healthy Weight Loss Recipes healthy weight loss recipes ≤5 3

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
bussfeed 61 48 250+ 226
buzz feed 61 36 250+ 186
dinners 61 8 250+ 66
hello fresh 59 44 249 209
natural 58 66 250+ 26

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
BuzzFeed: News, Tasty, Quizzes buzz feed 61 36
2
BuzzFeed News buzzfeed news 27 26
3
Tasty recipies 55 7
4
BuzzBreak - US News, Videos & Earn Free Cash! buzz 45 59
5
FuzzBead buzz feed 61 36
6
NYT Cooking nyt cooking 41 21
7
Black News Alerts ebony magazine 14 14
8
Amazing Facts - Did You Know That? did 38 49
9
Ultimate Facts - Did You Know? informative 31 22
10
inFact - News, Facts and more infact 29 23

These five keywords: “bussfeed”, “buzz feed”, “dinners”, “hello fresh”, “natural”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “BuzzFeed: News, Tasty, Quizzes”, “BuzzFeed News”, “Tasty”, “BuzzBreak - US News, Videos & Earn Free Cash!”, “FuzzBead”, “NYT Cooking”, “Black News Alerts”, “Amazing Facts - Did You Know That?”, “Ultimate Facts - Did You Know?”, “inFact - News, Facts and more”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “healthy recipes food”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “healthy recipes food