"licenses" App Store Keywords Research Case | ASOTools
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"licenses" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “licenses” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “leite”, “shoot”, “twiiter”, “world wars”, “lenox”, “kotak bank”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “licenses” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword licenses from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
licenses plate 36 8 245 61
driver licenses 34 2 250+ 37
www.apache.org/licenses/license-2.0 ≤5 3 248 57
tnod licenses ≤5 30 250+ 205
drm licenses ≤5 30 249 219

The search volume of the core keyword licenses in Google App Store reached 50, its difficulty level reached 3, and the number of apps related to it reached 250+, among them, there are 57 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Free License Plate Lookup and Vehicle VIN Report licensing 50 9
2
Scannr - Driver's license scanner (ID check) driver's license 53 12
3
DRIVER START - Permit Test - Driver's License Test sophomore 39 41
4
LA Wallet drivers license 43 5
5
Driver license: scanner, reader, decode, get info drivers license scanner 8 7
6
Hawaii Driver License 2020 hawaii driver license 19 1
7
Online Driving license Status Check & Apply Guide license check 23 3
8
Practice Test USA & Road Signs road sign 43 23
9
Real Estate License Practice Exam Prep 2020 real estate exam prep 2020 ≤5 30
10
Driving Licence Practice Tests & Learner Questions licence 41 36

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
whan app 68 59 249 234
att 61 46 244 181
dmv 60 65 250+ 21
ed 56 66 250+ 26
ga 55 67 250+ 38

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Vahan Master - All Vehicle Information & E challan vahan application status 26 11
2
Vehicle Owner Details car details 45 11
3
RTO Vehicle Information- Get Vehicle Owner Details gadhi number se pata kare chalan ≤5 22
4
WAMR - Recover deleted messages & status download warns 43 19
5
WhatsApp Messenger whatsapp website 100 17
6
TrueCar: The Car Buying App - Find New & Used Cars true cars 48 29
7
Transit: Bus & Subway Times traset 100 28
8
Progressive progressive 61 47
9
Vahan Info - Indian RTO vahan app downloading ≤5 7
10
Radar Express - with NOAA Weather noaa radar 31 11

These five keywords: “whan app”, “att”, “dmv”, “ed”, “ga”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Vahan Master - All Vehicle Information & E challan”, “Vehicle Owner Details”, “RTO Vehicle Information- Get Vehicle Owner Details”, “WAMR - Recover deleted messages & status download”, “WhatsApp Messenger”, “TrueCar: The Car Buying App - Find New & Used Cars”, “Transit: Bus & Subway Times”, “Progressive”, “Vahan Info - Indian RTO”, “Radar Express - with NOAA Weather”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “licenses”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “licenses