"fitnessstudio" App Store Keywords Research Case | ASOTools
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"fitnessstudio" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “fitnessstudio” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “gulp”, “mercati”, “agnostic”, “plants vs. zombies”, “eagle game”, “muzyka”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “fitnessstudio” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword fitnessstudio from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
fitnessstudio zorneding ≤5 30 250+ 223
pulsschlag fitnessstudio ≤5 30 250+ 216
fitnessstudio aktiv & gesund ≤5 30 250+ 154
megafit fitnessstudio ≤5 30 249 238
fitnessstudios spiele ≤5 10 250+ 168

The search volume of the core keyword fitnessstudio in Google App Store reached 45, its difficulty level reached 12, and the number of apps related to it reached 250+, among them, there are 89 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
My Gym: Fitness Studio Manager نادي رياضي 28 19
2
Idle Fitness Gym Tycoon - Workout Simulator Game gym games 16 27
3
Gym Workout Fitness Tycoon 3D - Workout Simulator sporto klubas 12 9
4
BestFit Pro: Gym Workout Plan for Fitness centro sportivo ab ≤5 30
5
Fitness Gym Bodybuilding Pump fitness gym 19 11
6
Pro Gym Workout (Gym Workouts & Fitness) simeon panda 31 30
7
Gym Workout Tracker & Planner for Weight Lifting krachttraining 11 13
8
Iron Muscle - Be the champion /Pre-Launch Demo/ toguro 34 49
9
Workout Planner by Gym Life gym life ≤5 7
10
GymRun Workout Log & Fitness Tracker workout log & fitness tracker 6 10

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
lidel 80 35 249 177
spermarket 72 24 250+ 139
supper market 72 16 250+ 113
supermarkets 72 15 250+ 80
ufc 66 34 249 103

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
MyLidl liedel 80 45
2
We Are Lidl lidl srbija 21 31
3
Online Lidl Delivery lidl home delivery 6 15
4
Idle Supermarket Tycoon - Tiny Shop Game supermarket 58 66
5
Gutscheine für Lidl gutschein 34 22
6
Idle Shopping Mall Empire: Time Management & Money swój sklep ≤5 17
7
ALDI USA alfi 73 54
8
LidLand lidl srbija 21 31
9
Mercadona mercadona 41 46
10
Lidl PLU US lidl plu us ≤5 27

These five keywords: “lidel”, “spermarket”, “supper market”, “supermarkets”, “ufc”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “MyLidl”, “We Are Lidl”, “Online Lidl Delivery”, “Idle Supermarket Tycoon - Tiny Shop Game”, “Gutscheine für Lidl”, “Idle Shopping Mall Empire: Time Management & Money”, “ALDI USA”, “LidLand”, “Mercadona”, “Lidl PLU US”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “fitnessstudio”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “fitnessstudio