"diario" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “diario” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “payday loan”, “pickl”, “slickdeals”, “cbs news”, “codigos de barras”, “words search”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “diario” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword diario from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
diario sport 53 20 250+ 147
los andes diario 51 26 249 202
diario la nacion 50 19 250+ 180
horoscopos diarios 48 8 250+ 96
listin diario 40 37 250+ 182

The search volume of the core keyword diario in Google App Store reached 40, its difficulty level reached 33, and the number of apps related to it reached 250+, among them, there are 126 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Diaro - Diary, Journal, Mood Tracker with Lock diaro 3 23 12
2
Diary with lock днивник 51 38
3
Locked Diary - Daily Journal Notebook jounal 38 12
4
Secret Diary With Lock - Diary With Password dreary 29 34
5
Unicorn Diary With Lock secret book 34 11
6
Life : Personal Diary, Journal, Note Book personally 29 30
7
My Diary - Journal, Diary, Daily Journal with Lock journal 53 67
8
Diary with lock ???? дневника 51 12
9
My Personal Diary with Fingerprint Password مذكراتي الخاصة بالقفل بدون نت بالعربي بالبصمة ≤5 17
10
Diary - Journal with password diary with password 6 8

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
faço book 100 25 250+ 175
google 93 86 247 215
marcao libre 85 29 250+ 147
mercaro libre 85 30 250+ 22
google mmett 83 30 249 178

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
My Picture Books picture book 21 14
2
BookScouter powells books 34 42
3
Albumbook - Photo Album Book photo album book 24 9
4
Amazon Kindle kindle 63 37
5
Diary Book - Journal With Lock, Photos, Themes diary book 19 10
6
PocketBook reader free reading epub, pdf, cbr, fb2 porket book 34 20
7
Journi Print: Photo Books & Polaroid Pics Fast! journi gmbh ≤5 30
8
Life : Personal Diary, Journal, Note Book personally 29 30
9
Book Photo Frame Editor : Biography Photo Frame my book photo video editor ≤5 8
10
Simple Contacts - Address book, groups, numbers kontakten 39 26

These five keywords: “faço book”, “google”, “marcao libre”, “mercaro libre”, “google mmett”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “My Picture Books”, “BookScouter”, “Albumbook - Photo Album Book”, “Amazon Kindle”, “Diary Book - Journal With Lock, Photos, Themes”, “PocketBook reader free reading epub, pdf, cbr, fb2”, “Journi Print: Photo Books & Polaroid Pics Fast!”, “Life : Personal Diary, Journal, Note Book”, “Book Photo Frame Editor : Biography Photo Frame”, “Simple Contacts - Address book, groups, numbers”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “diario”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “diario