"daily devotional" App Store Keywords Research Case | ASOTools
×

"daily devotional" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “daily devotional” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “messiah”, “autumn season”, “mac pro”, “sprinters”, “eskişehir”, “hangman・”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “daily devotional” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword daily devotional from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
devotional daily 39 3 250+ 40
daily devotional · 38 4 250+ 43
joyce meyer daily devotional 29 26 249 155
daily devotional for women 29 4 250+ 55
daily devotionals 27 10 250+ 41

The search volume of the core keyword daily devotional in Google App Store reached 38, its difficulty level reached 25, and the number of apps related to it reached 250+, among them, there are 40 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Our Daily Bread our daily bread 45 21
2
Daily Bible Devotion: Read, Pray, Grow devotion 33 42
3
Daily Devotional Bible - Morning & Evening Offline bible devotionals 18 7
4
Morning and Evening Devotional - Daily Bible Free devotional daily 39 3
5
Daughters of the King Daily Devotionals daughters 50 15
6
Daily Bible for Women & Devotion for Free daily devotional for women 29 4
7
Daily Devotional daily devotional · 38 4
8
Joyce Meyer - Daily Devotional, Sermons & Quotes joyce meyer daily devotional 29 26
9
My Daily Devotion - Bible App & Caller ID Screen my daily devotion ≤5 4
10
d365 daily devotionals d365 19 35

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
universally 53 54 250+ 237
bible versus 53 7 250+ 81
verses from the bible 53 6 250+ 76
god 51 69 250+ 62
gorgeously 51 55 250+ 244

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Universal TV Remote Control remot control 31 13
2
SURE - Smart Home and TV Universal Remote sûr 46 37
3
Text Free: Free Text Plus Call pringer 60 48
4
Pixlr – Free Photo Editor pixlir 56 43
5
Bible Home - Daily Bible Study, Verses, Prayers hearsed 23 39
6
News Home: Breaking News, Local & World News Today dolay tudey 65 58
7
Messenger Home - SMS Widget and Home Screen obsessed 2009 12 38
8
CNN Breaking US & World News cnn 72 27
9
Christmas History the nativity story popup mini ≤5 30
10
Yatse: Kodi remote control and cast htpc 23 34

These five keywords: “universally”, “bible versus”, “verses from the bible”, “god”, “gorgeously”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Universal TV Remote Control”, “SURE - Smart Home and TV Universal Remote”, “Text Free: Free Text Plus Call”, “Pixlr – Free Photo Editor”, “Bible Home - Daily Bible Study, Verses, Prayers”, “News Home: Breaking News, Local & World News Today”, “Messenger Home - SMS Widget and Home Screen”, “CNN Breaking US & World News”, “Christmas History”, “Yatse: Kodi remote control and cast”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “daily devotional”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “daily devotional