"clock" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “clock” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “kata-kata bijak”, “jcpenney”, “secu”, “funniest videos”, “cricketing”, “white”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “clock” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword clock from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
cookie clocker 56 24 250+ 147
clock alarm 50 16 250+ 126
a clock alarm 50 15 250+ 137
alram clock 50 14 250+ 113
alarms clocks 50 12 250+ 113

The search volume of the core keyword clock in Google App Store reached 57, its difficulty level reached 81, and the number of apps related to it reached 250+, among them, there are 132 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Clock time 70 82
2
DigiClock - Huge Digital Clock relógios 48 12
3
The Clock: Alarm Clock, Timer & Stopwatch Free clocks timer 39 14
4
Simple Clock - Alarm, Stopwatch, Timer, No Ads appmecha simple timer ≤5 30
5
Alarm Clock for Me free alram clock 50 14
6
Big Digital Clock digital clock 34 45
7
Clock tap the clock ≤5 30
8
Digital Clock Widget heure 41 28
9
Digital Clock Widget Xperia art deco clock 9 8
10
iClock iOS - Clock iPhone Xs, Phone 12 alarm clock free for iphone 18 9

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
climas 100 32 250+ 183
vatsabb 90 30 250+ 234
whachap 90 30 249 195
hava durumuna 82 32 250+ 216
time 70 82 250+ 119

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Weather forecast wheather 100 33
2
Weather forecast previsão do tempo 82 30
3
Weather Forecast & Snow Radar: The Weather Channel wather 100 31
4
Weather Forecast aplicacion del estado del tiempo ≤5 15
5
Transparent clock & weather - forecast & radar weather widget 26 35
6
Weather Forecast free clima cd juárez 41 22
7
Free Weather Forecast & Clock Widget offline weather app free south africa 2020 ≤5 13
8
Weather Forecast metrologia 38 21
9
Yahoo Weather yahoo weather 37 29
10
Local Weather - Weather Widget local weather 43 30

These five keywords: “climas”, “vatsabb”, “whachap”, “hava durumuna”, “time”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Weather forecast”, “Weather forecast”, “Weather Forecast & Snow Radar: The Weather Channel”, “Weather Forecast”, “Transparent clock & weather - forecast & radar”, “Weather Forecast free”, “Free Weather Forecast & Clock Widget”, “Weather Forecast”, “Yahoo Weather”, “Local Weather - Weather Widget”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “clock”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “clock