"cake baker" App Store Keywords Research Case | ASOTools
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"cake baker" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “cake baker” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “goo”, “frases imágenes”, “gitar hero”, “kate”, “thomas the train”, “seasons”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “cake baker” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword cake baker from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
cake bakery 22 7 250+ 100
cupcake baker ≤5 4 249 81
birthday cake baker ≤5 3 250+ 90
cupcake bakery ≤5 3 249 81
mahjong cupcake bakery puzzle ≤5 30 250+ 246

The search volume of the core keyword cake baker in Google App Store reached 34, its difficulty level reached 9, and the number of apps related to it reached 250+, among them, there are 110 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
My Bakery Empire - Bake, Decorate & Serve Cakes bakeries 61 8
2
Real Cake Maker 3D - Bake, Design & Decorate cake games 35 10
3
Real Cake Making Bake Decorate, Cooking Games 2020 making cakes 31 7
4
Perfect Cake Maker cake maker blast ≤5 5
5
Candy Cake Maker hgfgh 39 47
6
Ice Cream Cake Maker: Dessert Chef ice cream cake 43 10
7
Icing On The Cake stanley tucci 48 55
8
Birthday Cake Maker Factory birthday cake baker ≤5 3
9
Cake: Fun Free Food Making Game baken cakes 34 7
10
Cake Maker केक आता गेम ≤5 8

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
cske 63 13 250+ 117
berbery 61 64 250+ 250
doughnuts 61 10 250+ 51
bakeries 61 8 250+ 61
cake 58 75 250+ 104

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Cake Web Browser-Free VPN, Fast, Private, Adblock cake 58 75
2
cake live stream video chat appcake 43 36
3
Icing On The Cake stanley tucci 48 55
4
Cake - Learn English for Free app cake 46 6
5
My Bakery Empire - Bake, Decorate & Serve Cakes bakeries 61 8
6
Real Cake Maker 3D - Bake, Design & Decorate cake games 35 10
7
Cooking Rainbow Birthday Cake birthday cake games ≤5 4
8
Cake Cooking Shop cake baking shop 19 6
9
Mirror cakes more cakes ≤5 1
10
Cake: Fun Free Food Making Game baken cakes 34 7

These five keywords: “cske”, “berbery”, “doughnuts”, “bakeries”, “cake”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Cake Web Browser-Free VPN, Fast, Private, Adblock”, “cake live stream video chat”, “Icing On The Cake”, “Cake - Learn English for Free”, “My Bakery Empire - Bake, Decorate & Serve Cakes”, “Real Cake Maker 3D - Bake, Design & Decorate”, “Cooking Rainbow Birthday Cake”, “Cake Cooking Shop”, “Mirror cakes”, “Cake: Fun Free Food Making Game”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “cake baker”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “cake baker