"builder" App Store Keywords Research Case | ASOTools
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"builder" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “builder” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “the roommate”, “mcdonald's app”, “kiko milano”, “plant vs zombie garden warfare 2”, “kicked”, “synonymes”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “builder” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword builder from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
resume builder 50 38 250+ 41
carrier builder 43 17 249 115
body builder 42 19 250+ 74
pc builder 40 19 248 136
website builder 38 21 249 112

The search volume of the core keyword builder in Google App Store reached 41, its difficulty level reached 63, and the number of apps related to it reached 250+, among them, there are 104 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Builder for Minecraft PE Free make house in minecraft 19 30
2
Builder Game builder games 25 20
3
Tower Craft 3D - Idle Block Building Game biuld 36 32
4
Bridge Builder Simulator bridge builder 31 18
5
Pocket Build - Ultimate sandbox building build 49 81
6
Airport Construction Builder intervened 46 52
7
Idle Construction 3D constructores 33 30
8
Buildings for Minecraft buildings 35 27
9
Bridge Construction Simulator constructors 36 8
10
Weapon Builder pistol builder lite ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
minecraft 80 95 250+ 198
google form 75 26 249 134
google forms 69 24 249 128
wixat 65 63 247 244
pc gaming 61 24 250+ 148

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Minecraft minecraftif 78 54
2
Minecraft: Education Edition мианкрафт 55 19
3
Minecraft Earth minecrafters 78 23
4
MOD-MASTER for Minecraft PE (Pocket Edition) Free mien craft 78 30
5
Buildings for Minecraft buildings 35 27
6
Toolbox for Minecraft: PE toolbox 43 60
7
Maps Among us for Minecraft integrantes de minecraft ≤5 26
8
Maps for Minecraft PE maps for minecraft pe free - one touch install ≤5 30
9
Girls Skins for Minecraft PE minecraftskins girl 38 9
10
Custom Skin Creator For Minecraft minecraft skins 61 11

These five keywords: “minecraft”, “google form”, “google forms”, “wixat”, “pc gaming”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Minecraft”, “Minecraft: Education Edition”, “Minecraft Earth”, “MOD-MASTER for Minecraft PE (Pocket Edition) Free”, “Buildings for Minecraft”, “Toolbox for Minecraft: PE”, “Maps Among us for Minecraft”, “Maps for Minecraft PE”, “Girls Skins for Minecraft PE”, “Custom Skin Creator For Minecraft”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “builder”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “builder