"free tarot reading" App Store Keywords Research Case | ASOTools
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"free tarot reading" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “free tarot reading” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “baixar musica”, “yeezy”, “podiatry”, “polaroid camera”, “buble shooter”, “playing”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “free tarot reading” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword free tarot reading from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
tarot reading free 41 5 250+ 73
tarot cards free reading 33 4 250+ 70
tarot card reading free 10 3 250+ 73
tarot reading free course ≤5 30 250+ 75
egypt tarot - free tarot reading ≤5 30 250+ 75

The search volume of the core keyword free tarot reading in Google App Store reached 34, its difficulty level reached 7, and the number of apps related to it reached 250+, among them, there are 72 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Destiny Tarot - Free Daily Tarot Cards Reading app tarots cards 50 5
2
Tarot Card Reading tarot reading 35 14
3
Tarot Reading - Free Tarot Cards Horoscope 2020 free tarot cards reading psychic ≤5 30
4
Tarot Teller - Free Tarot Reading App tarot plus ≤5 3
5
Tarot Card Reading - Love & Future Daily Horoscope tarrot reader 43 4
6
Mystic Tarot - Free Daily Tarot Cards Reading app mystic tarot ≤5 30
7
Tarot Reading Free - Horoscope 2020 real tarot ≤5 3
8
Free Tarot Reading - Relationships cards reading free tarot 24 10
9
Galaxy Tarot tarot 51 69
10
Trusted Tarot trusted tarot 28 5

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
horoscope 64 74 250+ 112
horoskop 61 12 250+ 121
alladen 60 25 250+ 139
adivinador 58 46 250+ 219
horóscopo de hoy 58 10 250+ 106

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Daily Horoscope asology 55 8
2
Horoscopes & Tarot astrolis 19 8
3
Free Tarot Card Reading 2020: Love, Career, Yes No tarot card reading 2020 ≤5 3
4
Co–Star Personalized Astrology astrology 55 58
5
Face Scan: Horoscope & Astrology astrology face changer ≤5 5
6
Horoscopes – Daily Zodiac Horoscope & Astrology zonic sign 65 7
7
Tarot Zodiac zodiac faeries ≤5 5
8
Horoscope - Daily Zodiac Sign Reading زودياك 12 3
9
Daily Horoscope 2020 предсказатель гороскопа ≤5 4
10
Astroguide - Free Daily Horoscope & Tarot Reading astro guide vice ≤5 9

These five keywords: “horoscope”, “horoskop”, “alladen”, “adivinador”, “horóscopo de hoy”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Daily Horoscope”, “Horoscopes & Tarot”, “Free Tarot Card Reading 2020: Love, Career, Yes No”, “Co–Star Personalized Astrology”, “Face Scan: Horoscope & Astrology”, “Horoscopes – Daily Zodiac Horoscope & Astrology”, “Tarot Zodiac”, “Horoscope - Daily Zodiac Sign Reading”, “Daily Horoscope 2020”, “Astroguide - Free Daily Horoscope & Tarot Reading”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “free tarot reading”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “free tarot reading