"blaster" App Store Keywords Research Case | ASOTools
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"blaster" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “blaster” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “map my walk”, “pix”, “ocean game”, “aras”, “minute”, “digice”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “blaster” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword blaster from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
starblaster 28 36 250+ 212
toy blaster 28 9 250+ 88
sound blaster 26 26 250+ 178
ir blaster 25 7 250+ 106
nerf blasters 24 30 250+ 188

The search volume of the core keyword blaster in Google App Store reached 36, its difficulty level reached 53, and the number of apps related to it reached 250+, among them, there are 39 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Brawl Stars brawl stars 67 58
2
Laser Blaster Simulator star wars blaster simulator ≤5 18
3
Lightsaber & Blaster & The Force & other weapons lasersword solo deathmatch ≤5 30
4
NERF Epic Pranks! nerf 50 32
5
Bit Blaster nickervision ≤5 27
6
Toy Gun Blaster - Shooter Squad PVP Battle blaster shooter ≤5 11
7
Blaster LIVE: Live Stream, Live Video, New Friends blaster - video stories dating ≤5 30
8
Math Blaster HyperBlast 2 Free math blaster 23 35
9
Laser Toy Guns zombie strike toy guns ≤5 30
10
IR BLASTER Gen2 ir blaster 25 7

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
apple 82 68 250+ 63
best buu 82 53 249 227
brazzers 69 27 249 169
c_a_t_s 68 30 250+ 212
brawl stars 67 58 250+ 73

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Apple Music appale 82 16
2
Move to iOS ios 55 61
3
Apple TV apple tv 65 28
4
Remote for Apple TV apple tv remote 42 27
5
TV (Apple) Remote Control tv apple remote 31 30
6
Sync for iCloud Mail icloudmail 56 48
7
AirPlayMirror airplaymirror ≤5 30
8
Memoji Apple Stickers for Android WhatsApp nemoji 65 30
9
Shoot the Apple apple shoot 18 17
10
Sync for iCloud icliud 75 39

These five keywords: “apple”, “best buu”, “brazzers”, “c_a_t_s”, “brawl stars”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Apple Music”, “Move to iOS”, “Apple TV”, “Remote for Apple TV”, “TV (Apple) Remote Control”, “Sync for iCloud Mail”, “AirPlayMirror”, “Memoji Apple Stickers for Android WhatsApp”, “Shoot the Apple”, “Sync for iCloud”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “blaster”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “blaster