"hexadecimal" App Store Keywords Research Case | ASOTools
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"hexadecimal" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “hexadecimal” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “banco mercantil”, “mais”, “gta san andreas”, “spider solitaire・”, “toms”, “puppets”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “hexadecimal” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword hexadecimal from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
hexadecimal color 23 2 250+ 34
hexadecimal to decimal converter 23 1 249 14
hexadecimal converter 19 2 249 18
hexadecimal calculator 13 2 250+ 30
hexadecimal chart 12 1 250+ 15

The search volume of the core keyword hexadecimal in Google App Store reached 46, its difficulty level reached 7, and the number of apps related to it reached 249, among them, there are 19 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Binary, decimal, hexadecimal, octal calculator hexadecimal to decimal converter 23 1
2
Hex,Dec,Oct,Bin(Dev Calc) hex calculator 16 3
3
(No Ads) Hexadecimal Decimal Binary Converter hexadecimal to decimal converter 23 1
4
Smart Number Converter base nine ≤5 12
5
Binary Challenge™ Binary Game bindery 7 34
6
DEC HEX BIN ASCII Converter hexadecimal converter 19 2
7
Binary, Decimal, Octal, Hexadecimal Converter octal 15 10
8
Base Converter base converter app ≤5 30
9
HEXADEC:Hexadecimal Decimal Octal Binary Converter hexadec ≤5 30
10
Flippy Bit flippy-bit ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
c a l c u l a t o r 83 18 250+ 142
калькулятора 65 16 250+ 139
computing 61 19 250+ 35
hesap makinası 60 15 250+ 134
taschenrechner 55 15 250+ 142

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Calculator JB calculator lieti ≤5 22
2
Multifunction Calculator eds-5 multifunction calculator ≤5 30
3
Calculator calculated hopping ≤5 5
4
Little Pony Calculator my melody calculator ≤5 30
5
Calculator M calculator m ≤5 7
6
ChampCalc Scientific Calculator fs calculator: season 2018-19 ≤5 30
7
Calculator geavanceerde rekenmachine ≤5 5
8
Floating Calculator Free floating calculator widget ≤5 6
9
Calculator Free Ad free Calculator calculator free no ads ≤5 6
10
Function Calculator function app ≤5 30

These five keywords: “c a l c u l a t o r”, “калькулятора”, “computing”, “hesap makinası”, “taschenrechner”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Calculator JB”, “Multifunction Calculator”, “Calculator”, “Little Pony Calculator”, “Calculator M”, “ChampCalc Scientific Calculator”, “Calculator”, “Floating Calculator Free”, “Calculator Free Ad free Calculator”, “Function Calculator”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “hexadecimal”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “hexadecimal