"birth date calculator" App Store Keywords Research Case | ASOTools

1.Preparing Research App Store Keywords

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “birth date calculator” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “graduation”, “nct”, “previsao do tempo”, “grownup”, “anniversaries”, “impotent”.

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance：

Question Keywords	User Keywords	The action Keywords	Function Keywords	The location Keywords
Question keywords describe why users search for applications.	User Keywords represent the role your target audience plays when using the application.	The action keyword specifies how to handle your application and use it.	Function keywords are basic functions of an application.	The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “birth date calculator” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword birth date calculator from the ASOTools, as follows:

Top 5 Keywords	Search Volume	KD	Search results	Head apps
age calculator by date of birth	24	8	250+	34
date of birth time calculator	≤5	2	250+	67
age calculator by date of birth (days months)	≤5	1	250+	31
age calculator without date of birth	≤5	30	250+	30
death calculator by date of birth	≤5	5	249	81

The search volume of the core keyword birth date calculator in Google App Store reached 33, its difficulty level reached 1, and the number of apps related to it reached 250+, among them, there are 41 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		Age Calculator by Date of Birth	birthdate calculator	33	1
2		Age Calculator by Date of Birth	calculate age from date of birth	24	1
3		Age Calculator	age calc	61	65
4		Date Calculator	date calculator	43	22
5		Age Calculator by Date of Birth (Days Months)	jalma date	≤5	3
6		Age Calculator by Date of Birth⌛️: Age App ????	leeftijd berekenen	18	5
7		Simple Date Calculator	datecalculater	53	30
8		Age Calculator	family age calculator	≤5	30
9		Due Date Calculator	pregnancy due date calculation	33	7
10		Date Calculator : Age Day Week Month Year	weeks to months converter	7	3

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords	Search Volume	KD	Search results	Head apps
age calc	61	65	250+	27
calculate age	61	2	250+	31
age calculation	61	2	250+	27
age calculate	61	2	250+	25
age calculetter	61	1	250+	32

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.

Top 10 apps related to the App Store keywords:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		Age Calculator	age calculate	61	2
2		Age Calculator by Date of Birth	calculate age from date of birth	24	1
3		Age Calculator by Date of Birth	birthdate calculator	33	1
4		Age Calculator by Date of Birth⌛️: Age App ????	leeftijd berekenen	18	5
5		Age Calculator	family age calculator	≤5	30
6		Age Calculator by Date of Birth, Birthday reminder	usia	19	24
7		Age Calculator	age calculator for all	≤5	30
8		Age Calculator: Calculate Your Chronological Age	chronological age calculator	23	30
9		Simple Age Calculator - Easy age calculation	easy age calculator	≤5	30
10		Age Calculator by Date of Birth (Days Months)	jalma date	≤5	3

These five keywords: “age calc”, “calculate age”, “age calculation”, “age calculate”, “age calculetter”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Age Calculator”, “Age Calculator by Date of Birth”, “Age Calculator by Date of Birth”, “Age Calculator by Date of Birth⌛️: Age App ????”, “Age Calculator”, “Age Calculator by Date of Birth, Birthday reminder”, “Age Calculator”, “Age Calculator: Calculate Your Chronological Age”, “Simple Age Calculator - Easy age calculation”, “Age Calculator by Date of Birth (Days Months)”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “birth date calculator”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

ASO Tools