"bellesa" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “bellesa” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “weighted”, “rockets houston”, “kidle”, “h2o”, “fetas”, “mobile id”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance:
Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “bellesa” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword bellesa from the ASOTools, as follows:
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
bellesa y salud | 11 | 6 | 250+ | 75 |
bellesa app | 7 | 16 | 250+ | 167 |
bellesa para princesas | ≤5 | 30 | 250+ | 191 |
bellesa camera | ≤5 | 30 | 250+ | 150 |
apps de bellesa | ≤5 | 30 | 250+ | 194 |
The search volume of the core keyword bellesa in Google App Store reached 41, its difficulty level reached 21, and the number of apps related to it reached 250+, among them, there are 189 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 | Spa Day Makeup Artist: Salon Games | spa | 63 | 73 | |
2 |
|
🏫💄School Date Makeup - Girl Dress Up | juegos sin wifi para niñas | ≤5 | 20 |
3 |
|
👠💄Princess Beauty Salon - Birthday Party Makeup | beleza | 31 | 25 |
4 |
|
Miss USA | miss usa game | ≤5 | 30 |
5 |
|
Glamnetic | shopper | 50 | 45 |
6 |
|
Fashion Doll: Shopping Day SPA ❤ Dress-Up Games | barbie geyms | 43 | 30 |
7 |
|
Dress Up Games Stylist - Fashion Diva Style ???? | dressups games | 41 | 16 |
8 |
|
Sweet Baby Girl Beauty Salon 3 - Hair, Nails & Spa | tutto bello | 12 | 30 |
9 |
|
Super Salon | solon | 29 | 26 |
10 |
|
Pretty Makeup - Beauty Photo Editor Selfie Camera | pretty | 46 | 62 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
saphora | 72 | 42 | 249 | 205 |
sephoria | 72 | 39 | 249 | 195 |
sophora | 72 | 37 | 250+ | 184 |
shepora | 72 | 36 | 249 | 188 |
senapchat | 72 | 34 | 250+ | 178 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 |
|
Sephora - Buy Makeup, Cosmetics, Hair & Skincare | sephoria | 72 | 39 |
2 |
|
SEPHORA Saudi Arabia سيفورا | sephora ksa | 16 | 34 |
3 |
|
Sephora Corporate Events | sephora corporate events | ≤5 | 19 |
4 |
|
SEPHORA United Arab Emirates سيفورا | sephora uae | 21 | 36 |
5 |
|
SEPHORiA: House of Beauty | sephoria | 72 | 39 |
6 |
|
Sephora Forward | senfora | ≤5 | 30 |
7 |
|
Ulta Beauty: Shop Makeup, Skin, Hair & Perfume | ulya | 66 | 40 |
8 |
|
Kylie Cosmetics | kylie jenner | 51 | 43 |
9 |
|
SALLY BEAUTY - Shop Hair Color, Hair Care & Beauty | sally beauty | 49 | 40 |
10 |
|
NNNOW Online Shopping App | arvindh sukumar | ≤5 | 30 |
These five keywords: “saphora”, “sephoria”, “sophora”, “shepora”, “senapchat”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Sephora - Buy Makeup, Cosmetics, Hair & Skincare”, “SEPHORA Saudi Arabia سيفورا”, “Sephora Corporate Events”, “SEPHORA United Arab Emirates سيفورا”, “SEPHORiA: House of Beauty”, “Sephora Forward”, “Ulta Beauty: Shop Makeup, Skin, Hair & Perfume”, “Kylie Cosmetics”, “SALLY BEAUTY - Shop Hair Color, Hair Care & Beauty”, “NNNOW Online Shopping App”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “bellesa”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: