"музей" App Store Keywords Research Case | ASOTools
×

"музей" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “музей” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “french kiss”, “mommys”, “goodnight”, “startups”, “grand auto vice city”, “blinders peaky”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “музей” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword музей from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
музей космонавтики 12 9 250+ 72
музей мирового океана 11 37 250+ 244
музей советских игровых автоматов 7 16 250+ 182
музей voicebook ≤5 9 247 95
музей игра ≤5 7 250+ 86

The search volume of the core keyword музей in Google App Store reached 33, its difficulty level reached 4, and the number of apps related to it reached 250+, among them, there are 22 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
TAP! DIG! MY MUSEUM! museum 45 60
2
My Town : New Kids Museum Game for Free my town : museum ≤5 10
3
Natural History Museum natural history museum 26 8
4
Louvre Museum Guide musée du louvre 34 5
5
Guide: National Museum of Korea national museum of korea 7 23
6
Memorial Museum memorial museum ≤5 30
7
Иду в музей музей космонавтики 12 9
8
Fossil Museum múzeum snr ≤5 30
9
The Mob Museum the mob museum 16 40
10
Montreal Museum of Fine Arts montreal museums 6 26

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
gnaes 75 64 250+ 246
agames 75 53 250+ 214
abcya 61 19 250+ 146
orsay 58 56 250+ 237
downing games 58 38 247 213

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Bag It! FREE bag 55 64
2
Google Play Games p l a y s t o r e 80 54
3
Bubble Shooter: Snoopy POP! - Bubble Pop Game giocare 45 56
4
Flow Free flow 56 67
5
PBS KIDS Games games what are free 55 49
6
aquapark.io piscina 56 16
7
Draw Something Classic draw something 36 24
8
Flow Free: Hexes hexes 38 43
9
Fruit Ninja® fruiy 56 17
10
Mahjong mahj 61 80

These five keywords: “gnaes”, “agames”, “abcya”, “orsay”, “downing games”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Bag It! FREE”, “Google Play Games”, “Bubble Shooter: Snoopy POP! - Bubble Pop Game”, “Flow Free”, “PBS KIDS Games”, “aquapark.io”, “Draw Something Classic”, “Flow Free: Hexes”, “Fruit Ninja®”, “Mahjong”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “музей”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “музей