"goodnight" App Store Keywords Research Case | ASOTools
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"goodnight" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “goodnight” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “larceny”, “autoexpreso”, “explored”, “toad mario”, “onelines”, “toca”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “goodnight” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword goodnight from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
goodnight quotes 48 30 250+ 26
goodnight moon 36 8 250+ 59
goodnight mommy 31 30 250+ 148
goodnight messages 29 1 250+ 38
goodnight and goodluck 23 42 250+ 231

The search volume of the core keyword goodnight in Google App Store reached 50, its difficulty level reached 3, and the number of apps related to it reached 250+, among them, there are 24 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Goodnight - Voice, Random, Match, Chat good night 48 60
2
Good Night Wishes & Blessing good night sleep tight 19 4
3
Good Night good night images 58 17
4
Good Night Gif good night my love gif 16 30
5
Goodnight Caillou caillo 51 25
6
Good Night Pictures g'night teddy ≤5 30
7
Goodnight, My Baby goodnight mommy 31 30
8
Good Night chúc ngủ ngon 23 4
9
Good Night Wishes & Blessing good night friend 28 1
10
Good Night Sweet Dreams Gif ???? 2020 good night daddy 6 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
good night images 58 17 250+ 26
joanas 56 52 250+ 230
маша и медведь 56 22 250+ 179
caioo 51 57 250+ 245
caillo 51 25 244 190

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Good Night good night pics 28 30
2
Good Night Images HD 2020 good night photo download apps ≤5 30
3
Good Night Pictures 2020 latest good night images 2020 ≤5 30
4
Good Morning And Night Images good morning good night photo editor app ≤5 30
5
Good Night Images Gif 2020 good night gift 2020 ≤5 30
6
Good Night Pictures g'night teddy ≤5 30
7
Good Night Images Gif 2020 good night 3d images ≤5 30
8
Good Night Wishes & Blessing good night sleep tight 19 4
9
Good Night Images Gif 2021 good night mom 31 30
10
Good Night Love Images 2020 love night 10 3

These five keywords: “good night images”, “joanas”, “маша и медведь”, “caioo”, “caillo”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Good Night”, “Good Night Images HD 2020”, “Good Night Pictures 2020”, “Good Morning And Night Images”, “Good Night Images Gif 2020”, “Good Night Pictures”, “Good Night Images Gif 2020”, “Good Night Wishes & Blessing”, “Good Night Images Gif 2021”, “Good Night Love Images 2020”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “goodnight”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “goodnight