"yellow" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “yellow” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “novinky”, “dream”, “money control”, “postal code”, “otto”, “joann fabrics”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “yellow” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword yellow from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
yellowstone 52 33 249 122
yellowstone national park 49 40 250+ 171
wallpaper yellow 46 2 250+ 20
yellow pages 43 33 250+ 73
yellow colour 41 7 250+ 55

The search volume of the core keyword yellow in Google App Store reached 51, its difficulty level reached 66, and the number of apps related to it reached 250+, among them, there are 27 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
yellow yelllow 56 25
2
Yubo – Join, play, Make new friends online friend's 66 57
3
Yellow Wallpaper ???? wallpaper yellow 46 2
4
YP - The Real Yellow Pages yellow pages 43 33
5
Yellow Talk - Chat with Stranger yellow messenger 18 30
6
Yellow Light yellow flashing lights 9 30
7
Yellow Aesthetic Wallpaper - HD 4K wallpaper yellow aesthetic 14 2
8
Yellow Wallpapers wallpaper yellow 46 2
9
Yellow Wallpaper HD saving yellow ≤5 30
10
Yellow Wallpapers 4K yellow wallpapers 4k 9 7

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
snapchat 83 47 250+ 82
discodc 83 30 250+ 234
snap tobee 80 30 247 165
s 72 90 250+ 116
cnapshat 72 55 250+ 242

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Snapchat s 72 90
2
Friends for Snapchat - Find Friends snapchat streaks 30 35
3
LMK: Anonymous Polls for Snapchat apps for snapchat 31 14
4
RPLY: Anonymous Messages for Snapchat anonymous messages 18 11
5
Friends for Snapchat - AddNow snap score 28 28
6
Filter for Snapchat filters for snapchat 30 17
7
Add friends on Snapchat , KIK & Instagram sfriend 66 39
8
18+ Snapchat Friends - Find adult friends for Snap snapchat nudes 34 30
9
Bitmoji bitmoji 62 34
10
Hoop hoop 49 59

These five keywords: “snapchat”, “discodc”, “snap tobee”, “s”, “cnapshat”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Snapchat”, “Friends for Snapchat - Find Friends”, “LMK: Anonymous Polls for Snapchat”, “RPLY: Anonymous Messages for Snapchat”, “Friends for Snapchat - AddNow”, “Filter for Snapchat”, “Add friends on Snapchat , KIK & Instagram”, “18+ Snapchat Friends - Find adult friends for Snap”, “Bitmoji”, “Hoop”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “yellow”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “yellow