"walked" App Store Keywords Research Case | ASOTools
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"walked" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “walked” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “intel”, “ps4”, “fedex tracking”, “canvas”, “nattube”, “house”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “walked” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword walked from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
walked dead 24 22 250+ 150
distance walked 12 9 250+ 105
walked distance 12 9 249 104
distance walked calculator 11 30 249 124
miles walked 9 11 249 143

The search volume of the core keyword walked in Google App Store reached 51, its difficulty level reached 16, and the number of apps related to it reached 249, among them, there are 127 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Insight Guides Walking Eye insight guides walking eye ≤5 12
2
New York Walk And Explore NYC - New Free v 2.0 - urban archive ≤5 26
3
Smart & Free Pedometer, walKing 캐시워크 - 만보기 잠금화면 ≤5 24
4
The Walk VR the walk vr ≤5 3
5
Wandeltochten wandeltochten ≤5 30
6
Pedometer+Walk Weight Loss consent: walk the walk ≤5 30
7
Dead Man Walking dead man walking 2 ≤5 17
8
Walk To Mordor mordor 36 44
9
AMC amc the walking dead games ≤5 17
10
Quiz for Walking Dead - Fan Trivia Game carl grimes 31 42

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
aaptoid 72 59 249 232
edomodo 72 42 249 205
dafit 68 38 249 199
google glassroom 67 17 250+ 93
edmodo 64 45 249 211

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Downloader by AFTVnews apptoid 72 35
2
Flashlight mobilelife 61 57
3
Sideload Launcher - Android TV side 43 53
4
Flashlight Ultimate sharapova 38 45
5
Samsung Health health 51 71
6
Telegram telegram 75 51
7
Prime Video - Android TV believed 51 48
8
Notifications for Android TV notifications 36 46
9
Chromecast built-in built-in 23 37
10
Fidget Spinner - iSpinner gnocchi 53 30

These five keywords: “aaptoid”, “edomodo”, “dafit”, “google glassroom”, “edmodo”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Downloader by AFTVnews”, “Flashlight”, “Sideload Launcher - Android TV”, “Flashlight Ultimate”, “Samsung Health”, “Telegram”, “Prime Video - Android TV”, “Notifications for Android TV”, “Chromecast built-in”, “Fidget Spinner - iSpinner”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “walked”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “walked