"vestir" App Store Keywords Research Case | ASOTools
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"vestir" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “vestir” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “freebox”, “secolo xix”, “yahoo sports”, “trasher”, “whatsapp aero”, “comedian”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “vestir” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword vestir from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
juegos de vestir 36 20 249 182
investir 36 10 249 126
juego de vestir 31 17 249 176
prendas de vestir en inglés 28 33 250+ 192
juego de vestir y maquillar 28 30 250+ 197

The search volume of the core keyword vestir in Google App Store reached 35, its difficulty level reached 20, and the number of apps related to it reached 250+, among them, there are 178 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
College Sport Team Makeover clothes games 19 20
2
combyne - Outfit ideas ???????? & outfit creation cloting 53 24
3
Fashion Diva Dress Up - Fashionista World fashion diva dress up fashionista world ≤5 7
4
Dress Up Games Free dress-up games 41 21
5
Beauty Queen Dress Up - Star Girl Fashion reinas 41 8
6
👠💄Princess Beauty Salon - Birthday Party Makeup beleza 31 25
7
Supermodel Makeover - Glam Dress up & Make up barbie moda maquillaje y peinado ≤5 12
8
Next: Shop Fashion & Homeware נקסט 43 34
9
4F YOUR WAY_ martes sport 45 48
10
Rich Girl Shopping Dress Up: Fashion Game chopink ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
airexpresse 83 30 22 9
girlds 73 18 170 123
adidas 70 26 245 152
dagiti 68 62 250+ 245
uniquo 68 47 248 228

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Airexpress.lk airexpress 20 21
2
AirPlay Mirroring Receiver airplay server eshare ≤5 30
3
Super Deals In AliExpress Online Shopping App super deals ≤5 30
4
Aeroexpress aeroexpress online ≤5 30
5
china shopping online china shop 16 12
6
AliExpress Super Deals алиэкспресс на русском цены в рублях старая версия ≤5 22
7
TL Air Express island air express ≤5 24
8
Linio - Comprar en línea linio 42 40
9
Online Shopping Mixer gearbest'a=0 ≤5 30
10
速卖通卖家 6 18

These five keywords: “airexpresse”, “girlds”, “adidas”, “dagiti”, “uniquo”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Airexpress.lk”, “AirPlay Mirroring Receiver”, “Super Deals In AliExpress Online Shopping App”, “Aeroexpress”, “china shopping online”, “AliExpress Super Deals”, “TL Air Express”, “Linio - Comprar en línea”, “Online Shopping Mixer”, “速卖通卖家”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “vestir”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “vestir