"twins" App Store Keywords Research Case | ASOTools
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"twins" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “twins” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “bangkok air”, “x o”, “wellness”, “sleepiest”, “ayetel kursi”, “ti mobile”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “twins” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword twins from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
twinspires 50 32 250+ 155
minnesota twins 46 30 239 153
twins: 44 7 249 58
stranger twins 41 37 250+ 196
mn twins 38 34 250+ 184

The search volume of the core keyword twins in Google App Store reached 45, its difficulty level reached 32, and the number of apps related to it reached 249, among them, there are 56 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
The Twins twin 44 61
2
Baby Twins - Newborn Care babys 63 22
3
My New Baby 2 - Twins! bebés recién nacidos 34 9
4
My Newborn Baby Twins - Newborn Baby Care Games newborns 34 9
5
Virtual Mother Baby Twins Family Simulator Games rodina 23 17
6
Lost Twins - A Surreal Puzzler les jumeaux perdus ≤5 27
7
Fashion Doll - Celebrity Twins twins spa ≤5 25
8
Talking Baby Twins Newborn Fun bebeğin oyunları 33 18
9
My Newborn Twins Baby Care - Kids Game twins baby feeding & care game ≤5 30
10
Twins twons ≤5 21

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
3nd 66 61 250+ 248
baby baby 63 24 250+ 198
babys 63 22 236 163
baby 60 93 250+ 200
sumot 56 59 248 246

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
2ndLine - Second Phone Number second 45 63
2
Talkatone: Free Texts, Calls & Phone Number phone number 52 60
3
Sideline - Second Number for a Business Line sideline 39 36
4
Paper.io 3D paper.io 3d 35 35
5
Brothers in Arms® 3 bandofbrothers 46 56
6
Telos Free Phone Number & Unlimited Calls and Text talus 34 41
7
3 Jewels 3 jewels ≤5 13
8
Left vs Right: Brain Games for Brain Training right 50 63
9
Zombie Frontier 3: Sniper FPS zombies 54 45
10
Bug Smashing toddler games for 1 2 3 4 5 year olds juegos de brbes 26 23

These five keywords: “3nd”, “baby baby”, “babys”, “baby”, “sumot”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “2ndLine - Second Phone Number”, “Talkatone: Free Texts, Calls & Phone Number”, “Sideline - Second Number for a Business Line”, “Paper.io 3D”, “Brothers in Arms® 3”, “Telos Free Phone Number & Unlimited Calls and Text”, “3 Jewels”, “Left vs Right: Brain Games for Brain Training”, “Zombie Frontier 3: Sniper FPS”, “Bug Smashing toddler games for 1 2 3 4 5 year olds”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “twins”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “twins