"tile" App Store Keywords Research Case | ASOTools
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"tile" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “tile” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “onnect”, “wall paper”, “you-tube app”, “parkings”, “inasta”, “am”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “tile” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword tile from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
julia stiles 50 58 250+ 246
tiles 49 58 250+ 93
videos infantiles 48 14 250+ 119
infantiles videos 48 30 249 83
piano tiles 45 49 250+ 84

The search volume of the core keyword tile in Google App Store reached 55, its difficulty level reached 72, and the number of apps related to it reached 250+, among them, there are 84 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Tile smart key pro 28 30
2
Tile Master - Classic Triple Match & Puzzle Game tile master 18 14
3
Tile Connect - Free Tile Puzzle & Match Brain Game quickly connect 20 21
4
Tiles Hop Ball - Neon EDM Rush edm 41 56
5
Tile Craft - Triple Crush: Puzzle matching game tile craft 12 9
6
Tile Match - Classic Triple Matching Puzzle color tile match ≤5 5
7
Magic Tiles 3 tiles 49 58
8
Tile Master - Tiles Matching Game tile drop game ≤5 9
9
Tiles Hop: EDM Rush! tires hop 55 13
10
Tile Match Sweet - Classic Triple Matching Puzzle tile match 12 14

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
doninos 80 25 248 122
(1) 68 22 249 145
£1 68 20 250+ 138
3 66 100 250+ 218
(3) 66 38 250+ 210

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Domino's Pizza USA domano 80 37
2
Dominoes game domino 33 18
3
Domino - Dominoes online. Play free Dominos! doninor 80 36
4
Dominoes - Classic Domino Board Game domino magazine 12 17
5
Dominoes - Classic Domino Tile Based Game domaines 29 38
6
KOGA Domino - Classic Free Dominoes Game conga domino ≤5 22
7
Dominos Online Jogatina: Dominoes Game Free fast fives 25 37
8
Dominoes - Classic Dominos Board Game pontas 38 43
9
Dominoes - Offline Free Dominos Game free dominos 9 9
10
Domino - Dominoes domino - dominoes 6 30

These five keywords: “doninos”, “(1)”, “£1”, “3”, “(3)”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Domino's Pizza USA”, “Dominoes”, “Domino - Dominoes online. Play free Dominos!”, “Dominoes - Classic Domino Board Game”, “Dominoes - Classic Domino Tile Based Game”, “KOGA Domino - Classic Free Dominoes Game”, “Dominos Online Jogatina: Dominoes Game Free”, “Dominoes - Classic Dominos Board Game”, “Dominoes - Offline Free Dominos Game”, “Domino - Dominoes”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “tile”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “tile