"the boys game" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “the boys game” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “فشار”, “adorama”, “eenadu news”, “conservador”, “cielo”, “art of war”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance：
| Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
| Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “the boys game” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword the boys game from the ASOTools, as follows:
| Top 5 Keywords | Search Volume | KD | Search results | Head apps |
| very nice game in the world for boys | ≤5 | 22 | 250+ | 238 |
| best game in the world for boys 2020 online | ≤5 | 22 | 250+ | 229 |
| the best game in the world for boys | ≤5 | 21 | 250+ | 243 |
| the most famous game in the world for boys | ≤5 | 21 | 250+ | 231 |
| best game of the year 2020 for boys | ≤5 | 21 | 250+ | 224 |
The search volume of the core keyword the boys game in Google App Store reached 45, its difficulty level reached 22, and the number of apps related to it reached 243, among them, there are 183 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
| # | App Icon | App Name | Top1 Keyword | Search Volume | KD |
| 1 |
 |
Kids Racing - Fun Racecar Game For Boys And Girls | boys games free | 45 | 20 |
| 2 |
 |
Boy Games | boys games all in one free | ≤5 | 11 |
| 3 |
 |
ATV Delivery Pizza Boy 2019 | delivering pizza | 48 | 30 |
| 4 |
 |
Masha and the Bear Child Games | under games | 55 | 30 |
| 5 |
 |
Boys World Craft: Creative Mind & Exploration | boys craft | 7 | 13 |
| 6 |
 |
Robocar Poli Games: Kids Games for Boys and Girls | mittente destinatario | 6 | 32 |
| 7 |
 |
Monster trucks for Kids | ga.es for boys | 45 | 17 |
| 8 |
 |
High School Boy Simulator: School Games 2020 | school boy warrior games | ≤5 | 30 |
| 9 |
 |
Car Beep: Kids Car Race Games Free ???????? boy & girl | b o y g a m e | 45 | 30 |
| 10 |
 |
Amazon Prime Video | àmazon prime | 85 | 45 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
| Top 5 Keywords | Search Volume | KD | Search results | Head apps |
| amaxon | 100 | 29 | 248 | 126 |
| amazom | 100 | 22 | 247 | 110 |
| amzoma | 100 | 30 | 250+ | 160 |
| amazun | 100 | 30 | 249 | 169 |
| amazon | 93 | 62 | 249 | 67 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
| # | App Icon | App Name | Top1 Keyword | Search Volume | KD |
| 1 |
 |
Amazon Shopping - Search, Find, Ship, and Save | amazom | 100 | 22 |
| 2 |
|
Amazon Prime Video | àmazon prime | 85 | 45 |
| 3 |
 |
Amazon for Tablets | leslie neland | ≤5 | 30 |
| 4 |
 |
Prime Video - Android TV | believed | 51 | 48 |
| 5 |
 |
Amazon Music: Stream and Discover Songs & Podcasts | amazon music | 63 | 31 |
| 6 |
 |
Amazon Assistant | amazon kundenservice | 33 | 41 |
| 7 |
 |
Amazon Prime Now | amazon fresh | 45 | 25 |
| 8 |
 |
Amazon Photos | amazon photo | 47 | 35 |
| 9 |
 |
Amazon Alexa | alexa | 61 | 32 |
| 10 |
 |
Amazon Drive | amazon drive | 35 | 26 |
These five keywords: “amaxon”, “amazom”, “amzoma”, “amazun”, “amazon”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Amazon Shopping - Search, Find, Ship, and Save”, “Amazon Prime Video”, “Amazon for Tablets”, “Prime Video - Android TV”, “Amazon Music: Stream and Discover Songs & Podcasts”, “Amazon Assistant”, “Amazon Prime Now”, “Amazon Photos”, “Amazon Alexa”, “Amazon Drive”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “the boys game”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: