"tarot cards" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “tarot cards” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “pinnacle”, “mulan 2”, “nternet speed”, “tienda”, “powerpoint free”, “abc mouse”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “tarot cards” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword tarot cards from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
tarot cards free reading 33 4 250+ 70
tarot reading cards 25 4 250+ 67
love tarot cards 19 3 250+ 74
tarot cards free 14 4 250+ 69
angel tarot cards 11 3 250+ 79

The search volume of the core keyword tarot cards in Google App Store reached 44, its difficulty level reached 14, and the number of apps related to it reached 250+, among them, there are 67 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Destiny Tarot - Free Daily Tarot Cards Reading app tarots cards 50 5
2
Galaxy Tarot tarot 51 69
3
Labyrinthos Tarot labyrinthos 21 28
4
Classic Rider-Waite Tarot Deck rider waite tarot 26 9
5
Tarot Card Reading tarot reading 35 14
6
Tarot Divination - Your Personal Tarot Cards Deck the tarot arcanum ≤5 30
7
Tarot Reading - Free Tarot Cards Horoscope 2020 free readin ≤5 22
8
Tarot Card Reading - Love & Future Daily Horoscope tarrot reader 43 4
9
Golden Thread Tarot tarrot 53 6
10
Mystic Tarot - Free Daily Tarot Cards Reading app mystic tarot ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
horoscope 64 74 250+ 112
horoskop 61 12 250+ 121
alladen 60 25 250+ 139
oracles 60 2 250+ 30
adivinador 58 46 250+ 219

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Daily Horoscope asology 55 8
2
Horoscopes & Tarot astrolis 19 8
3
Free Tarot Card Reading 2020: Love, Career, Yes No fortune card free ≤5 4
4
Co–Star Personalized Astrology astrology 55 58
5
Face Scan: Horoscope & Astrology astrology face changer ≤5 5
6
Horoscopes – Daily Zodiac Horoscope & Astrology zonic sign 65 7
7
Tarot Zodiac zodiac faeries ≤5 5
8
Horoscope - Daily Zodiac Sign Reading زودياك 12 3
9
Daily Horoscope 2020 предсказатель гороскопа ≤5 4
10
Astroguide - Free Daily Horoscope & Tarot Reading astro guide vice ≤5 9

These five keywords: “horoscope”, “horoskop”, “alladen”, “oracles”, “adivinador”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Daily Horoscope”, “Horoscopes & Tarot”, “Free Tarot Card Reading 2020: Love, Career, Yes No”, “Co–Star Personalized Astrology”, “Face Scan: Horoscope & Astrology”, “Horoscopes – Daily Zodiac Horoscope & Astrology”, “Tarot Zodiac”, “Horoscope - Daily Zodiac Sign Reading”, “Daily Horoscope 2020”, “Astroguide - Free Daily Horoscope & Tarot Reading”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “tarot cards”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “tarot cards