"taksi" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “taksi” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “guitar”, “yahoomail.com”, “cable”, “pung mobile”, “mozat”, “taxi driver”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “taksi” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword taksi from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
@taksi 33 10 250+ 104
bitaksi 22 18 249 141
itaksi 18 31 249 194
taksimetre hesaplama 18 30 249 114
bi taksi 17 13 250+ 113

The search volume of the core keyword taksi in Google App Store reached 33, its difficulty level reached 19, and the number of apps related to it reached 250+, among them, there are 107 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Taxi Game 2 tanxi 60 30
2
Ekonom Taksi *9111 - Taxi booking in Baku ucuz taksiler 7 9
3
City Taxi Driving simulator: PVP Cab Games 2020 ttaxi 60 19
4
Taxi Sim 2020 taxi sim 2020 29 9
5
Taksi Helsinki taksi helsinki 12 8
6
BiTaksi btaxi 38 18
7
Modern Taxi Drive Parking 3D Game: Taxi Games 2020 airport taxi parking 3d ≤5 8
8
New Taxi Simulator – 3D Car Simulator Games 2020 travelling games 12 15
9
maxim — order taxi, food and groceries delivery maxim 43 40
10
Taksi Tampere taksi tampere 10 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ubrrr 65 40 250+ 195
urber 65 7 50 34
rant a car 63 9 250+ 62
iandex 61 40 246 188
ttaxi 60 19 250+ 133

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Uber - Request a ride uber 71 60
2
Lyft - Rideshare, Bikes, Scooters & Transit lyft 59 29
3
Uber Driver uber eats driver 47 15
4
Bolt: Fast, Affordable Rides bolt 57 53
5
Uber Freight uber freight 31 12
6
Uber Fleet uber fleer 16 26
7
TaxiCaller taxi cabs 60 7
8
Via: Low-Cost Ride-Sharing ride 45 62
9
Bellhop - Save money on taxis and rideshares ma chère 9 32
10
Uber Eats Orders orders 35 47

These five keywords: “ubrrr”, “urber”, “rant a car”, “iandex”, “ttaxi”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Uber - Request a ride”, “Lyft - Rideshare, Bikes, Scooters & Transit”, “Uber Driver”, “Bolt: Fast, Affordable Rides”, “Uber Freight”, “Uber Fleet”, “TaxiCaller”, “Via: Low-Cost Ride-Sharing”, “Bellhop - Save money on taxis and rideshares”, “Uber Eats Orders”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “taksi”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “taksi