"taxi driver" App Store Keywords Research Case | ASOTools
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"taxi driver" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “taxi driver” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “mega bus”, “airbrush”, “unstagram”, “squids”, “¡tictactoe”, “0.00$”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “taxi driver” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword taxi driver from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
taxi driver 3d 7 7 250+ 97
taxi driver game 7 6 250+ 96
taxi driver games 6 5 250+ 98
ea taxi driver ≤5 7 250+ 110
app for grab taxi drivers ≤5 6 250+ 110

The search volume of the core keyword taxi driver in Google App Store reached 42, its difficulty level reached 31, and the number of apps related to it reached 250+, among them, there are 95 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Taxi Game 2 tanxi 60 30
2
Taxi Driver 3D : Hill Station texie ≤5 30
3
Taxi Driver 3D taxi driver 3d 7 7
4
Taxi Sim 2020 taxi sim 2020 29 9
5
Pro Taxi Driver : City Car Driving Simulator 2020 se pacser 14 26
6
City Taxi Driving simulator: PVP Cab Games 2020 ооо 29 31
7
Rush Hour Taxi Cab Driver: NY City Cab Taxi Game taxi pickr software driver ≤5 30
8
City Taxi Driving: Fun 3D Car Driver Simulator taxing car 45 15
9
Taxsee Driver taxedriver 48 9
10
Taxi Run - Crazy Driver taxi run 11 11

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
iandex 61 40 246 188
taxi cabs 60 7 250+ 63
cab taxi 60 30 250+ 53
tanxi 60 30 250+ 18
bolt 57 53 246 93

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Yandex Browser with Protect yandex 72 44
2
Yandex яндекс 63 36
3
Yandex Go — taxi and delivery яндекс такси 41 16
4
Яндекс (бета) алисой 48 7
5
Yandex Browser (alpha) tended browser alpha ≤5 23
6
Yandex.Browser Lite yandex browser light ≤5 24
7
Yandex Browser (beta) yandex browser beta ≤5 17
8
Yandex.Navigator навигатора 43 14
9
Yango Pro (Taximeter)—driver job in taxi for ride работа водителем 16 7
10
Launcher yandex.shell (launcher+dialer) ≤5 22

These five keywords: “iandex”, “taxi cabs”, “cab taxi”, “tanxi”, “bolt”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Yandex Browser with Protect”, “Yandex”, “Yandex Go — taxi and delivery”, “Яндекс (бета)”, “Yandex Browser (alpha)”, “Yandex.Browser Lite”, “Yandex Browser (beta)”, “Yandex.Navigator”, “Yango Pro (Taximeter)—driver job in taxi for ride”, “Launcher”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “taxi driver”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “taxi driver