"tae kwon do" App Store Keywords Research Case | ASOTools
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"tae kwon do" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “tae kwon do” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “epic reading”, “the imo app”, “vivaldi”, “skate boys”, “chromecast app free”, “scotland”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “tae kwon do” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword tae kwon do from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
team chip tae kwon do ≤5 30 250+ 177
tae kwon do tasmania ≤5 30 250+ 126
world class tae kwon do llc ≤5 30 250+ 90
seattle tae kwon do ≤5 30 250+ 86
world class tae kwon do ≤5 30 250+ 63

The search volume of the core keyword tae kwon do in Google App Store reached 35, its difficulty level reached 3, and the number of apps related to it reached 250+, among them, there are 20 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Mastering Taekwondo - Get Black Belt at Home taekwondo 41 33
2
Taekwondo Training - Offline Videos taekwondo training 7 4
3
Taekwondo Forms (Sponsored) taekwondo poomsae ≤5 21
4
Tae Kwon Do Theory team chip tae kwon do ≤5 30
5
Taekwondo Fights 2020: Martial Art Fighting Games 태권도 16 16
6
Taekwondo WTF taekwondo wtf ≤5 5
7
Taekwon-Do ITF Theory juegos de taekwondo itf sin internet ≤5 16
8
Taekwondo Techniques patadas 23 13
9
Taekwondo Pro taekwondo pro ≤5 30
10
Learn Taekwondo, martial arts, self defense تكوندو قتال ≤5 6

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
rumblr 66 54 250+ 226
instrução técnica 61 54 249 245
mixed martial arts 55 6 250+ 55
tranier 53 34 250+ 177
tranning 53 28 250+ 167

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Rumble awarding 39 49
2
Rumblr rumblr fight app ≤5 30
3
Tumblr tumblr 68 48
4
Tinder - Dating, Make Friends and Meet New People tijder 75 39
5
Fighting Trainer learn karate 12 4
6
Happy Wheels happy 58 79
7
Lyf - You're not alone overwhelmed meaning 43 52
8
420 Singles 420 37 26
9
Communism Button comunism 51 27
10
Rumble Arena - Super Smash Legends arenas 50 19

These five keywords: “rumblr”, “instrução técnica”, “mixed martial arts”, “tranier”, “tranning”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Rumble”, “Rumblr”, “Tumblr”, “Tinder - Dating, Make Friends and Meet New People”, “Fighting Trainer”, “Happy Wheels”, “Lyf - You're not alone”, “420 Singles”, “Communism Button”, “Rumble Arena - Super Smash Legends”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “tae kwon do”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “tae kwon do