"the imo app" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “the imo app” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “busted”, “casino royale”, “maii”, “lego ninja”, “soulmate”, “почта россии отслеживание”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “the imo app” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword the imo app from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
let's video chat and text on imo get the free app http //imo.im 9 11 250+ 124
let's video chat and text on imo get the free app https //n7265.app.goo.gl/pguk ≤5 15 249 173
let's video chat and text on imo get the free app https //n7265.app.goo.gl/pguk#-1-1 ≤5 14 250+ 164
let's video chat and text on imo get the free app https //n7265.app.goo.gl/pguk#-0-1 ≤5 14 250+ 160
let's video chat and text on imo get the free app https //n7265.app.goo.gl/pguk#-3-1 ≤5 11 250+ 135

The search volume of the core keyword the imo app in Google App Store reached 39, its difficulty level reached 22, and the number of apps related to it reached 249, among them, there are 127 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Imo fashion Design biznes imo ≤5 24
2
IMO Grade 7 Maths imo 2018 ka ≤5 17
3
CLASS 2 - IMO - MATHS OLYMPIAD olympiad books for class 2 ≤5 14
4
ايمو شات العرب ـ ايمو لايت 2021 ايمو عربي ٢٠٢٠ ≤5 30
5
X-IMO Mobile x-imo mobile ≤5 30
6
FabuLingua: Spanish for kids through magic stories the exchange march ≤5 21
7
Imo Video Recorder- Zm video Screen recorder again imo ≤5 25
8
I M O ؛ imo 58 17
9
IMO Grade 6 Maths уроки математики 6 класс ≤5 9
10
Imo free Movie Maker imo app with movies ≤5 18

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
instagra 100 99 250+ 158
nstagram 100 95 250+ 166
instag 100 88 250+ 169
oogle 100 86 247 208
faceb 100 79 250+ 240

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Instagram nstagram 100 95
2
Layout from Instagram: Collage layout 51 43
3
Threads from Instagram threads 48 25
4
Boomerang from Instagram boomerang 55 50
5
IGTV from Instagram - Watch IG Videos & Clips igtv 44 26
6
Repost for Instagram - Regrann regann 38 43
7
Video Downloader for Instagram video downloader for instagram 66 46
8
FollowMeter - Unfollowers Analytics for Instagram support instagram 31 17
9
Friendly IG john appleseed 38 30
10
FastSave for Instagram fasfast 68 63

These five keywords: “instagra”, “nstagram”, “instag”, “oogle”, “faceb”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Instagram”, “Layout from Instagram: Collage”, “Threads from Instagram”, “Boomerang from Instagram”, “IGTV from Instagram - Watch IG Videos & Clips”, “Repost for Instagram - Regrann”, “Video Downloader for Instagram”, “FollowMeter - Unfollowers Analytics for Instagram”, “Friendly IG”, “FastSave for Instagram”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “the imo app”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “the imo app