"switch" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “switch” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “tom”, “babas”, “مواقيت الصلاة”, “jellyfin”, “ainme”, “she hulk”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “switch” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword switch from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
switching 63 21 250+ 151
switchers 63 15 249 98
nintendo switch 62 19 250+ 156
nitendo switch 54 16 250+ 137
game nintendo switch 53 29 250+ 168

The search volume of the core keyword switch in Google App Store reached 57, its difficulty level reached 66, and the number of apps related to it reached 249, among them, there are 54 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Samsung Smart Switch Mobile swhits 63 58
2
Nintendo Switch Online nıntendo swıtch 73 18
3
OnePlus Switch oneplus 60 50
4
Nintendo Switch Parental Cont… parental 41 40
5
LG Mobile Switch lg 53 67
6
Smart Switch Mobile: Phone backup & restore data shwich 63 51
7
Smart Switch -Transfer Data data smart switch u0026 data transfer ≤5 13
8
Twitch: Livestream Multiplayer Games & Esports twithr 93 30
9
Switch the switch app 16 30
10
Color Switch gqmes 54 56

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
twetarr 93 26 249 133
twithr 93 30 250+ 243
twetry 93 30 249 198
toitsh 85 66 250+ 244
tvitsh 85 53 249 218

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
BUZZ Tweet "SAKIDORI" Do't miss a topic on Twitter 漫画果-看漫画 ≤5 30
2
SocialLine for Twitter socialline ≤5 25
3
Black Twitter black twitter 31 12
4
JetDownloader - Video Downloader for Twitter status saver for twitter ≤5 30
5
UberSocial PRO for Twitter ubersocial pro ≤5 14
6
TQueue for Twitter fenice for twitter ≤5 19
7
ai.Twitter Emoji Keyboard ai.type emoji keyboard plugin ≤5 14
8
TeeterLink inversion table 38 28
9
Social Media Integration circleme: social news & chat ≤5 30
10
SnapDown Downloader for Instagram and Twitter 다음카페 영상다운 ≤5 30

These five keywords: “twetarr”, “twithr”, “twetry”, “toitsh”, “tvitsh”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “BUZZ Tweet "SAKIDORI" Do't miss a topic on Twitter”, “SocialLine for Twitter”, “Black Twitter”, “JetDownloader - Video Downloader for Twitter”, “UberSocial PRO for Twitter”, “TQueue for Twitter”, “ai.Twitter Emoji Keyboard”, “TeeterLink”, “Social Media Integration”, “SnapDown Downloader for Instagram and Twitter”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “switch”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “switch