"sunflower" App Store Keywords Research Case | ASOTools
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"sunflower" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “sunflower” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “formula”, “wpic”, “8 ball magic”, “access point”, “call off duty”, “religiosa”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “sunflower” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword sunflower from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
sunflower seeds 41 5 250+ 40
sunflower wallpaper 38 10 250+ 28
sunflowers wallpaper 38 1 250+ 18
sunflowers 37 6 250+ 16
pictures of sunflowers 31 5 250+ 36

The search volume of the core keyword sunflower in Google App Store reached 44, its difficulty level reached 50, and the number of apps related to it reached 250+, among them, there are 15 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Sunflower grocery sunflower grocery ≤5 30
2
Sunflower Wallpapers 4K sunflower wallpaper 38 10
3
Sunflower Keyboard Theme teclados perfeitos ≤5 7
4
Sunflower Live Wallpaper sunflower pop ≤5 30
5
Sunflower Wallpaper Best HD sunflowers 37 6
6
Sunflower Field Keyboard Theme teclados gratis de girasol ≤5 4
7
Blossom Sunflower Keyboard Theme go keyboard themes sunflower ≤5 3
8
Sunflower Launcher Theme sunflower theme launcher ≤5 2
9
Direct from Sunflower Bank and First National 1870 sunflowerbank 29 46
10
Sunflower Photo Frames photofloer ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
flower 55 70 250+ 85
tocketmaster 55 52 250+ 230
flowers 55 49 250+ 80
florists 55 10 250+ 69
flowers images 53 12 250+ 47

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Flowers Photo: Frames, Editor, Stickers & Collage flowers 55 49
2
Blossom Blast Saga blossoming 46 5
3
Flowers Pictures flowers images 53 12
4
???? Flower Wallpapers - Colorful Flowers in HD & 4K flower wallpaper 36 26
5
Beautiful flowers and roses pictures Gif цветами 48 19
6
Flowers Images Gif photos de fleurs 7 2
7
PictureThis: Identify Plant, Flower, Weed and More plant 52 65
8
Flower Garden planting flower 36 5
9
1800Flowers: Same-Day Flowers & Gifts Delivery 1800 flowers 42 19
10
Flower Images, Flower Wallpapers, Roses flwoer ≤5 6

These five keywords: “flower”, “tocketmaster”, “flowers”, “florists”, “flowers images”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Flowers Photo: Frames, Editor, Stickers & Collage”, “Blossom Blast Saga”, “Flowers Pictures”, “???? Flower Wallpapers - Colorful Flowers in HD & 4K”, “Beautiful flowers and roses pictures Gif”, “Flowers Images Gif”, “PictureThis: Identify Plant, Flower, Weed and More”, “Flower Garden”, “1800Flowers: Same-Day Flowers & Gifts Delivery”, “Flower Images, Flower Wallpapers, Roses”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “sunflower”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “sunflower