"preparations" App Store Keywords Research Case | ASOTools
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"preparations" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “preparations” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “symbolism”, “minner craft”, “belize”, “address”, “beatbox”, “zoombie”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “preparations” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword preparations from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
ias preparations 16 3 250+ 37
wedding preparations 7 4 250+ 72
party preparations ≤5 30 250+ 172
charming wedding preparations:baby free games ≤5 30 250+ 127
ielts preparations ≤5 30 250+ 48

The search volume of the core keyword preparations in Google App Store reached 46, its difficulty level reached 5, and the number of apps related to it reached 250+, among them, there are 56 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
NTS MCQs: Test Preparation 2020 dogar book for nts ≤5 3
2
TopGrade.pk | Entry Test Preparations, ECAT, MDCAT top grade app ≤5 6
3
Aptitude Test and Preparation, Tricks & Practice preparation 46 66
4
Aptitude Test Preparation school apptitude, llc ≤5 30
5
PTE Success - Exam Preparation & Scored Mock Test pte preparation ≤5 30
6
Preparations Test for NTS, GAT, Job & Entry Test dogar book for nts ≤5 3
7
Entry Test Preparation - PrepareHOW nums entry test preparation ≤5 3
8
MCQs (Offline) mcqs 22 33
9
IELTS Exam Preparation 雅思托福英语 ≤5 2
10
PPSC, FPSC Past Papers and Test Preparation ppsc test preparation 2020 imtiaz shahid ≤5 10

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
khanna academy 66 29 248 177
khon academy 66 27 249 171
khans academy 66 23 249 171
khan's academy 66 23 242 164
khan ac 66 22 249 161

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Maths Academy ghonse math academy ≤5 21
2
Addition Flash Cards Math Help Learning Games Free preschool math flash card ≤5 30
3
Elephant Learning Math Academy elephant learning 23 10
4
Khmer Academy khmer academy ≤5 11
5
Pre-Algebra Prep: Practice Tests and Flashcards pre algebra 21 5
6
MATH Domain: Pre Algebra pre-algebra - fractions ≤5 30
7
New SAT Vocabulary sat vocabulary 16 7
8
Hopster: Pre-school Kids Learning Games & Safe TV hopster 18 12
9
Kindergarten Math & Reading - Preschool Education preschool education 6 5
10
Neu Academy dunling ≤5 30

These five keywords: “khanna academy”, “khon academy”, “khans academy”, “khan's academy”, “khan ac”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Maths Academy”, “Addition Flash Cards Math Help Learning Games Free”, “Elephant Learning Math Academy”, “Khmer Academy”, “Pre-Algebra Prep: Practice Tests and Flashcards”, “MATH Domain: Pre Algebra”, “New SAT Vocabulary”, “Hopster: Pre-school Kids Learning Games & Safe TV”, “Kindergarten Math & Reading - Preschool Education”, “Neu Academy”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “preparations”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “preparations