"stuffed animals" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “stuffed animals” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “privileged”, “gismeteo”, “greatest”, “aplicativo caixa tem”, “story mode minecraft”, “autumn”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “stuffed animals” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword stuffed animals from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
free stuffed animals ≤5 10 250+ 146
stuffed animals games ≤5 30 250+ 169
win real stuffed animals for free ≤5 30 250+ 144
get free stuffed animals ≤5 30 250+ 135
win real stuffed animals ≤5 30 250+ 135

The search volume of the core keyword stuffed animals in Google App Store reached 36, its difficulty level reached 12, and the number of apps related to it reached 250+, among them, there are 117 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Free Plushies - Big Eyes Toys plushie making ≤5 22
2
Clawee™ - A Real Claw Machine & Crane Game Online grabbing 51 25
3
Prize Claw monica molina 28 49
4
Soft toys Claw máquina de peluches 1 ≤5 18
5
Claw Crane Little Pets claw crane little pets ≤5 30
6
My Toys Maker Factory: Build & Design Dolls making stuffed animals ≤5 30
7
Squishy Toys Simulator Game - Anti stress Activity squishy anti stress simulator ≤5 30
8
Claw Machine, Teddy Edition claw machine, teddy edition ≤5 20
9
Multi Claw Machine Carnival: Surprise Toy Eggs lol dolls toy claw machine ≤5 30
10
Limp Zoo yapit ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
xatsap 90 30 249 237
cotsco 80 47 250+ 220
costco 74 44 250+ 207
aldies 73 40 250+ 228
senapchat 72 34 250+ 178

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
ZEDGE™ Wallpapers & Ringtones wallpaper 68 98
2
Solitaire jeusc 53 30
3
Messages massaging 70 15
4
Children's doctor : dentist. dentists 63 6
5
Funny Quotes and Memes memes funny 60 30
6
Bubble Shooter Genies juegos de burbujas gratis 9 16
7
Free phone calls, free texting SMS on free number geratis 63 53
8
Face Changer haces 46 48
9
Wysa: stress, depression & anxiety therapy chatbot itherapist 50 47
10
Wear OS by Google Smartwatch (was Android Wear) wears 46 5

These five keywords: “xatsap”, “cotsco”, “costco”, “aldies”, “senapchat”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “ZEDGE™ Wallpapers & Ringtones”, “Solitaire”, “Messages”, “Children's doctor : dentist.”, “Funny Quotes and Memes”, “Bubble Shooter Genies”, “Free phone calls, free texting SMS on free number”, “Face Changer”, “Wysa: stress, depression & anxiety therapy chatbot”, “Wear OS by Google Smartwatch (was Android Wear)”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “stuffed animals”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “stuffed animals