"starfish" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “starfish” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “bretagne”, “pink wallpapers”, “virgin megastore”, “paula deen”, “twith”, “well-being”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “starfish” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword starfish from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
starfishes 45 35 250+ 185
super starfish 16 32 250+ 223
popping starfish ≤5 30 250+ 241
starfish collector ≤5 30 250+ 227
superstarfish ≤5 30 250+ 217

The search volume of the core keyword starfish in Google App Store reached 37, its difficulty level reached 40, and the number of apps related to it reached 250+, among them, there are 192 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Super Starfish starfishes 45 35
2
Talking Starfish seesterne 23 41
3
StarFish star fish myanmar ≤5 30
4
Starfish Class starfish class ≤5 30
5
Starfish Wallpaper 4K starfishes 45 35
6
Starfish Wallpaper starfish wallpaper ≤5 7
7
Starfish Wallpapers HD starfish collector ≤5 30
8
Starfish HD Live Wallpaper starfish wallpaper ≤5 7
9
Bubble Heroes: Starfish Rescue popping starfish ≤5 30
10
Starfish Wallpaper starfish wallpaper ≤5 7

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
best buu 82 53 249 227
ooking 80 75 250+ 235
tubifly 80 68 249 246
leura mer 77 61 250+ 238
epic gamrs 77 34 250+ 187

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Best Buy best but 82 54
2
eBay Shopping - Buy, sell, and save this holiday bebay 90 60
3
Best Buy Assured Living best buy assured living ≤5 30
4
Best Fiends - Free Puzzle Game best friends 51 48
5
DRAGON BALL Z DOKKAN BATTLE drogin ball z 56 30
6
Coupons for Best Buy best buy coupons 33 14
7
BEST BUY+ best buy geek squad 25 40
8
Gearbest Online Shopping gerbest 51 45
9
Top Speed: Drag & Fast Racing mejore 38 51
10
Price Tracker for BestBuy price watch for best buy ≤5 30

These five keywords: “best buu”, “ooking”, “tubifly”, “leura mer”, “epic gamrs”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Best Buy”, “eBay Shopping - Buy, sell, and save this holiday”, “Best Buy Assured Living”, “Best Fiends - Free Puzzle Game”, “DRAGON BALL Z DOKKAN BATTLE”, “Coupons for Best Buy”, “BEST BUY+”, “Gearbest Online Shopping”, “Top Speed: Drag & Fast Racing”, “Price Tracker for BestBuy”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “starfish”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “starfish