"spinner" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “spinner” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “hong-kong”, “greens”, “twinspires”, “collage”, “catch phrase”, “nirvana”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “spinner” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword spinner from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
wheel spinner 46 8 250+ 62
fidest spinner 45 8 250+ 49
ridget spinner 45 6 250+ 40
fijit spinner 45 6 250+ 39
faget spinner 45 5 250+ 35

The search volume of the core keyword spinner in Google App Store reached 45, its difficulty level reached 66, and the number of apps related to it reached 249, among them, there are 40 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Spin The Wheel - Random Picker colorful wheel 56 7
2
Fidget Spinner sepiner 50 11
3
Fidget Spinner - iSpinner gnocchi 53 30
4
Spinner App spinner app v1 ≤5 30
5
Fidget Spinner spinning fidget 45 5
6
Spinner.io spinner.io 24 7
7
Draw Finger Spinner finger soinner 14 4
8
Fidget Spinner .io Game fidest spinner 45 8
9
Spinner Evolution - Merge Fidget Spinners! fidget spinner collector ≤5 2
10
Draw and Spin (Fidget Spinner) rainbow fidget spinner 9 3

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
abrador 61 55 250+ 230
bussfeed 61 48 250+ 226
buzz feed 61 32 250+ 178
bebelet 60 44 250+ 201
blay blade 60 31 250+ 173

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Dog Sim Online: Raise a Family chien 46 13
2
Fidget Spinner sepiner 50 11
3
Which Dog Breed Are You? basenji 48 44
4
Run Sausage Run! sausages 46 15
5
Reach - Internet Best Friends reach 45 61
6
Houseparty houseparty 60 42
7
World of Peppa Pig – Kids Learning Games & Videos pippa pig 70 17
8
Free phone calls, free texting SMS on free number geratis 63 53
9
Texas Hold'em & Omaha Poker: Pokerist texas hold'em 28 19
10
Crossy Road crossed 55 20

These five keywords: “abrador”, “bussfeed”, “buzz feed”, “bebelet”, “blay blade”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Dog Sim Online: Raise a Family”, “Fidget Spinner”, “Which Dog Breed Are You?”, “Run Sausage Run!”, “Reach - Internet Best Friends”, “Houseparty”, “World of Peppa Pig – Kids Learning Games & Videos”, “Free phone calls, free texting SMS on free number”, “Texas Hold'em & Omaha Poker: Pokerist”, “Crossy Road”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “spinner”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “spinner