"spiderman games" App Store Keywords Research Case | ASOTools
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"spiderman games" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “spiderman games” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “unblock games”, “apowermirror”, “alphabetical”, “sway”, “eurowings”, “gmas”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “spiderman games” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword spiderman games from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
games spiderman 41 9 249 120
spiderman spiderman games 41 7 250+ 111
spiderman games for free 23 9 250+ 114
free spiderman games 19 10 250+ 122
spiderman games for kids 17 10 250+ 147

The search volume of the core keyword spiderman games in Google App Store reached 46, its difficulty level reached 10, and the number of apps related to it reached 250+, among them, there are 129 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Spider Rope Hero - Gangster New York City soidermam 68 47
2
Spider Hero - Super Crime City Battle spider-man 68 8
3
Mutant Spider Hero: Miami Rope hero Game hero games 25 18
4
Power Spider 1 spider man ultimate 33 7
5
Spider Hero: Superhero Fighting el hombre arana 46 7
6
Spider Rope Gangster Hero Vegas - Rope Hero Game spider-man game 41 6
7
Power Spider 2 - Parody Game depol 2 51 30
8
Spider Rope Hero - Vegas Crime city sedemen 39 15
9
Spider Rope Hero Man: Miami Vise Town Adventure spotr man 68 32
10
Spider Subway Run - Super Hero Dash spiderman games for kids 17 10

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
gamesaa 75 68 250+ 248
hggames 75 12 250+ 113
hurri 73 31 250+ 82
pippa pig 70 17 250+ 167
peppas pigs 70 17 250+ 166

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Clash of Clans clash of clans 61 37
2
Lords Mobile: Kingdom Wars lorde 46 46
3
8 Ball Pool pool 56 73
4
Super Mario Run mario 61 29
5
Miraculous Ladybug & Cat Noir mila kunis 60 55
6
Matchington Mansion tiffani thiessen 43 55
7
Candy Crush Saga candy crush 61 26
8
Vector vectors 55 11
9
Boxing Star boxing's 60 7
10
Jewels Magic: Mystery Match3 fragrant jewels 26 20

These five keywords: “gamesaa”, “hggames”, “hurri”, “pippa pig”, “peppas pigs”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Clash of Clans”, “Lords Mobile: Kingdom Wars”, “8 Ball Pool”, “Super Mario Run”, “Miraculous Ladybug & Cat Noir”, “Matchington Mansion”, “Candy Crush Saga”, “Vector”, “Boxing Star”, “Jewels Magic: Mystery Match3”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “spiderman games”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “spiderman games