"unblock games" App Store Keywords Research Case | ASOTools
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"unblock games" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “unblock games” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “stock cars”, “adapting”, “binging”, “sirius”, “logotipo”, “minecraft free download”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “unblock games” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword unblock games from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
unblock cars games 16 12 250+ 160
unblock me free games ≤5 13 250+ 181
unblock me games ≤5 11 250+ 144
best free unblock me games for android ≤5 11 250+ 133
free vpn unblock games ≤5 9 250+ 139

The search volume of the core keyword unblock games in Google App Store reached 46, its difficulty level reached 11, and the number of apps related to it reached 250+, among them, there are 69 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Unblock Me FREE unblocked game 46 13
2
Unblock unblock board pro ≤5 18
3
Unblock Car unblocked car games 16 13
4
Unblock The Ball - Roll & Drag Block Puzzle Games puzzel games 39 32
5
Unblock Ball - Block Puzzle unblock ball 10 13
6
Unblock Zoo unblock and ≤5 18
7
Unblock 3D Puzzle unblock 3d remastered ≤5 10
8
Unblock Red Wood unblock red free ≤5 30
9
Unblock Fish - Save The Fish unblock fish save the fish game ≤5 30
10
Unblock Me Premium unblock me premium ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
cooler math games 72 7 250+ 69
chase 68 71 249 76
cars 67 51 250+ 227
btferrari 63 14 250+ 119
cool math games 62 15 250+ 76

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Brain Games and Math Training battle math - train your brain ≤5 30
2
Math Games - Add, Subtract, Divide, Square mathcards ≤5 5
3
Math Games - Learn Add, Subtract, Multiply Divide xtramath.org ≤5 30
4
Math Games, Learn Add, Subtract, Multiply & Divide math games learn add subtract ≤5 30
5
Cool Math Games coolmathgames 48 19
6
Math Games, Learn Plus, Minus, Multiply & Division card games minus plus ≤5 11
7
Magic Math - Logic games math magic game ≤5 6
8
Math Block Puzzle - Math Games for Free math block puzzle ≤5 30
9
Math Champion: King Math & Blast All Grades Math! math champions ≤5 3
10
Math Games : Math Quiz. Practice & Learn Math flymath free ≤5 6

These five keywords: “cooler math games”, “chase”, “cars”, “btferrari”, “cool math games”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Brain Games and Math Training”, “Math Games - Add, Subtract, Divide, Square”, “Math Games - Learn Add, Subtract, Multiply Divide”, “Math Games, Learn Add, Subtract, Multiply & Divide”, “Cool Math Games”, “Math Games, Learn Plus, Minus, Multiply & Division”, “Magic Math - Logic games”, “Math Block Puzzle - Math Games for Free”, “Math Champion: King Math & Blast All Grades Math!”, “Math Games : Math Quiz. Practice & Learn Math”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “unblock games”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “unblock games