"skate 3" App Store Keywords Research Case | ASOTools
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"skate 3" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “skate 3” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “calving”, “bollywood songs”, “elvis presley”, “samsung smart things”, “snapshot”, “cardekho”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “skate 3” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword skate 3 from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
skate 3 cheats 9 21 249 168
skate party 3 8 13 250+ 148
flippy skate 3d ≤5 30 250+ 139
crazy skate 3d ≤5 30 250+ 126
skate 3d ≤5 30 250+ 118

The search volume of the core keyword skate 3 in Google App Store reached 43, its difficulty level reached 21, and the number of apps related to it reached 250+, among them, there are 155 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Skateboard Party 3 skateboards 63 18
2
Touchgrind Skate 2 scait bord 63 18
3
Skate Space skate bord 63 14
4
Guide For Skate 3 skate 3 cheats 9 21
5
Tony Hawk's Skate Jam tony hawk pro skater 1+2 56 51
6
Skateboard Party 2 juegos de las patinetas 16 22
7
Board Skate board skate ≤5 9
8
True Skate true 50 70
9
Mike V: Skateboard Party mike vallely 14 22
10
Real Skate 3D kickflip 26 29

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
games 77 94 250+ 250
gamesaa 75 68 250+ 250
game 70 100 250+ 247
spotr man 68 31 249 202
footh boll 66 30 250+ 183

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Temple Run 2 ganes 63 58
2
slither.io game 70 100
3
Chat Master! gamws 58 60
4
Street Diver glipping 50 49
5
Magic Tiles 3 piaon 58 20
6
Subway Surfers sabuway 73 27
7
Fruit Ninja® spiel 51 59
8
Temple Run الألعاب 61 60
9
aquapark.io piscina 56 16
10
Candy Crush Saga free games 63 63

These five keywords: “games”, “gamesaa”, “game”, “spotr man”, “footh boll”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Temple Run 2”, “slither.io”, “Chat Master!”, “Street Diver”, “Magic Tiles 3”, “Subway Surfers”, “Fruit Ninja®”, “Temple Run”, “aquapark.io”, “Candy Crush Saga”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “skate 3”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “skate 3